Selling cars in this new age. How salespeople and managers stop the sale process. How they kill a sale without even knowing they did.
Getting buy-in from everyone in the dealership. Help in getting others to see it.
I think to prove the points they would have to hear it from customers. All types of customers.
Video. Show the culture change that is taking place in the auto business. The customers control of the sales process.
Training material that can be adapted in a one on one setiing along with classroom