Bobbie Herron
  • Female
  • Owosso, MI
  • United States
  • Garber Automotive
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  • Jason M. Pfeiffer
  • James L. Kneip
  • Stan Sher
  • Joseph Little
  • Paul Hardy
  • Jake McCracken
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Profile Information

Which best describes you?
What company do you work for (or own)?
Garber Automotive
What is your current position within your organization?
E-Commerce Director
What is your company website?
How did you specifically hear about DealerELITE? If referred, who?
Craig Lockerd during a facebook conversation
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
I have twelve years of experience. during which time I began as a salesperson, then an internet director, then a sales manager. I quickly advanced to a finance manager, then director and ultimately a General Sales Manager. Recently, I took a position as an internet manager again. Something I haven't done in six years. It has afforded me luxury of spending more time with my family rather than being turn key every day. Having the automotive experience that I do allows me the flexibility to be very successful in this position. I spent years working for Sonic Automotive and the cross training they provided me was amazing. I love this business and always have, every department offers something different. I genuinely enjoy teaching other people about this business and learning something new from every one I meet.

Bobbie Herron's Blog

You are doing a great job!!

Posted on January 17, 2011 at 11:17am 10 Comments

This morning I found myself reminding a very talented salesperson to stay away from negative discussions! Being a part of the morning coffee clutch will do just the opposite of what you intend.  It has no benefit to you only others.  The negativity will become a day long distraction from you goals and abilities! I was once told by an old timer in this business that back in the day that was how they made sure noone else was in the game, They would intentionally begin these conversations. …


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At 5:43pm on January 18, 2011, Jason M. Pfeiffer said…



Please call me if you need a vehicle tranported. We would love to work with you to get your vehicles to your customers. We offer open and enclosed transports for both new and used vehicles. Please visit our website.

At 10:05pm on January 17, 2011, Kenny Jackson said…

Hello Bobbie,

     Great article about sales people who need to stay away from the "negative" vibe.

Hopefully you finally received my email on "online video advertising".

Thanks- Kenny Jackson

At 11:26am on January 17, 2011, Craig Lockerd said…
At 9:14am on January 14, 2011, Craig Lockerd said…
Hello Bobbie,and welcome....have you joined our group with the long goofy name? ...Where oh where have the salespeople gone......largest most active group on dealerELITE



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