This is Part 5 in a 5 part series. Please read the previous posts first or none of this will really make any sense.…
ContinueAdded by JD Rucker on December 7, 2012 at 9:00am — No Comments
There are two truly valid ways to post on social media. It depends on the personality, goals, and bandwidth available within your business. Both have pros and cons. Both have chances of success and failure.
This is Part III of the series on timing. Please read…Continue
Added by JD Rucker on December 6, 2012 at 4:00pm — No Comments
For the past several years, content has been a component of search engine and social media marketing that fell far below the tricks and techniques that helped achieve business goals. It was possible to be successful with limited or low-quality content. In…
ContinueAdded by JD Rucker on December 1, 2012 at 8:00pm — No Comments
It was the 2011 Driving Sales Executive Summit when I was asked by Joe Webb to participate in a debate about Twitter followers. I had around 100,000 followers at the time and he wanted me to argue for the side of quantity being more important than quality. This made perfect sense…
ContinueAdded by JD Rucker on November 30, 2012 at 4:40pm — 2 Comments
There is a rise in niche-level outsourced social media that is refreshing on one hand and discouraging on the other. It's encouraging because when agencies take the stance of focusing on a single niche such as automotive or entertainment, they are able to build up several resources to make their jobs easier…
ContinueAdded by JD Rucker on November 23, 2012 at 3:50pm — No Comments
There have been debates in the past about whether or not it's good for businesses to follow everyone who follows them. The old way of thinking (for some, including me) was that if they take the time to follow you, that you should be courteous and return the favor.
I switched my way of thinking in 2009 but for many it…
ContinueAdded by JD Rucker on October 14, 2012 at 4:39am — No Comments
Twitter has a new profile format. Unfortunately, most of the manufacturers haven't taken full advantage of it yet. Don't make their mistake.
Ford is one of the only ones that has already changed their's. It's not great - they picked an image that made reading the text a challenge - but at least they have something up. The same is not true for Toyota or many…
ContinueAdded by JD Rucker on September 20, 2012 at 12:00pm — No Comments
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