Ketty Colom's Blog (87)

6 Steps to Make Your Website Tablet Friendly

Is your website tablet friendly? Well, it should be, A new forecast from eMarketer predicts the number of U.S. tablet users will more than double this year from 33.7 million to nearly 70 million.…

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Added by Ketty Colom on January 3, 2013 at 9:46am — No Comments

Recharge for the New Year

If you are like me, you may not feel as refreshed as you should be in the new year. I know I’m not.  Holidays are exhausting from shopping for the perfect gift to visiting your family - it can all be a drag on your energy levels. I’m sure you’re feeling the same way and no doubt you also need to be recharged for 2013, so here are a couple of tips to “get back on the horse” as…

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Added by Ketty Colom on January 2, 2013 at 10:22am — No Comments

Top 10 Blogs and News for 12/17-12/21

The most trusted name in live chat brings the top ten blogs and news stories right to you! We monitor industry trends, current events, and the auto dealer community every week to bring you the top ten blogs and stories from around the globe. In this weekly edition –…

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Added by Ketty Colom on December 21, 2012 at 10:30am — No Comments

Handy Automotive's My Chat Story

The Handy Family of Dealerships has been around for quite some time. Established in 1952, Handy Automotive actually started out as Handy Truck and Trailer, a tractor trailer dealership. From this investment they were able to open John Deere farm equipment dealerships in Highgate Vermont. With time, they turned that dealership…

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Added by Ketty Colom on December 20, 2012 at 5:00pm — No Comments

Carfax, ActivEngage Partner to Provide Consumers with Vehicle History Information Through Live Chat

carfax VHR_logo

 

Centreville, VA, (December 18, 2012) - Carfax and ActivEngage, Inc., the most trusted provider in automotive live chat, have teamed up to help dealers provide Carfax Vehicle History Reports™ to online shoppers through live chat. Carfax-subscribing dealers can make extensive vehicle history data available to used car shoppers in real-time during a live chat conversation, therefore creating an elite consumer experience on…

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Added by Ketty Colom on December 18, 2012 at 2:19pm — No Comments

Top Ten Blogs and News for the Week 12/10-12/14/12

The most trusted name in live chat brings the top ten blogs and news stories right to you! We monitor industry trends, current events, and the auto dealer community every week to bring you the top ten blogs and automotive stories from around the globe. In this weekly edition – the Pope gets a new ride, a man kills his roommate over a pork…

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Added by Ketty Colom on December 14, 2012 at 10:33am — No Comments

Optimizing Your Dealership's FAQ

Take a look at your FAQ page. How does it look? Is it pretty bare? When was the last time you updated it?  Do you even have a FAQ page? The FAQ page is more important than you think. Since the dawn of the Internet, customers have been going to the FAQ page to see if their question has an answer.

A savvy …

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Added by Ketty Colom on December 13, 2012 at 11:43am — No Comments

ActivEngage is Recognized by Inc Magazine for Creating American Jobs

On Thursday, December 6th, ActivEngage received the first ever Inc. Magazine Hire Power Award. ActivEngage CEO, Todd Smith, was present in Washington D.C. to accept this award that recognizes private U.S. companies which are continuously creating jobs for Americans.

The title has published the country’s fastest…

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Added by Ketty Colom on December 12, 2012 at 12:32pm — No Comments

Will the Real VSA Please Stand Up?

They say imitation is the sincerest form of flattery, but I feel that being imitated means the imitator lacks the creativity to come up with ideas on their own.

Virtual Sales Associates (VSA’s) has become a popular title in the chat industry lately. ActivEngage coined this term in 2007 and now other chat…

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Added by Ketty Colom on December 11, 2012 at 10:52am — No Comments

Top 10 Blogs And News For Auto Dealers: Dec 3rd-7th

The most trusted name in live chat brings the top ten blogs and auto news stories right to you! We monitor industry trends, current events, and the auto dealer community every week to bring you the top ten blogs and automotive stories from around the globe. In this weekly edition – Kate is pregnant, Ford and GM’s sales rise, and…

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Added by Ketty Colom on December 7, 2012 at 2:13pm — No Comments

Driving Dogs and Social Media Engagement

The SPCA has teamed up with Mini Cooper in New Zealand to teach three dogs how to drive. Why? The Auckland SPCA hopes to dispel the idea that abandoned pets are second-rate with the social campaign.The chosen doggies-- Porter, Monty, and Ginny -- are learning to drive in rigs with paw-activated accelerators and…

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Added by Ketty Colom on December 6, 2012 at 10:28am — No Comments

Facebook Wants You to Vote on Whether or Not You're Allowed to Vote

The election is over, political ads are removed from television, and we can all rest easy for four more years. WRONG. It’s time to vote again, in the Facebook Site Governance proposed documents. Voting started 2 days ago, but fear not, you can vote up until December 10th at 12pm (PST). You can vote here.…

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Added by Ketty Colom on December 5, 2012 at 11:02am — No Comments

A Lesson Learned from our Government's Blog

Yesterday, the US Government took to its blog to announce that all the rumors of earth ending on December 21,2012 are false. Wait, what? Our government has a blog? Yeah, I didn't know that either. Apparently NASA has been receiving tons of letters asking about the end of the world,…

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Added by Ketty Colom on December 4, 2012 at 10:32am — No Comments

How Holiday Parties Boost Company Morale

 

 Last night ActivEngage had it’s annual Holiday Party at Ceviche. We had an open bar, hand passed appetizers, and a great DJ. By 7PM employees created a break dancing circle and one later told me that he ripped his pants doing a whirlwind move!

Why am I telling you this? Because Holiday Parties are good for company morale. At this party…

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Added by Ketty Colom on December 3, 2012 at 3:35pm — No Comments

ActivEngage Ranks #20 on Tech 200

ActivEngage was honored with another award earlier this week, the Tech 200. Each year, information services company Lead411 compiles a list of the top revenue-producing startups in technology. This year’s list ranks companies…

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Added by Ketty Colom on November 29, 2012 at 9:29am — No Comments

ActivEngage Named a 2012 Outstanding Small Business

Today,  Orlando Business Journal, recognized ActivEngage as a 2012 Outstanding Small Business.  This year Orlando Business Journal received 87 nominations and nine local firms were honored for rapid growth and community…

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Added by Ketty Colom on November 27, 2012 at 12:46pm — No Comments

Why do People Share Content with Others?

Have you wondered why certain things online go viral? Why do we share each other’s blogs, links, and video content? Think about it. Is it because you want to promote a brand? No. Is it because you follow a user religiously and want to share everything and anything they post? Nope. 

People share content because it makes them look…

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Added by Ketty Colom on November 20, 2012 at 12:39pm — No Comments

Mark Cuban's Facebook Outcry

Tech billionaire and Dallas Mavericks owner Mark Cuban says he is fed up with the social network giant and plans to go elsewhere with his business. He is sick of getting hit with fees up to $5k to get his message across to Mavericks fans stating on the Inquisitor, "We are moving far more aggressively into Twitter and reducing…

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Added by Ketty Colom on November 15, 2012 at 11:43am — No Comments

Brand Management Lessons

Yes, the election is over and I’m grateful to not be bombarded with political ads every time my favorite show is on commercial break for the next four years. That being said, there are some lessons we can learn the race for the White House as far as brand management…

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Added by Ketty Colom on November 13, 2012 at 11:52am — No Comments

The Images behind Social Media eBook

The follow up to the Ultimate Social Media eBook for Auto Dealers is finally here! The Images behind Social Media has helpful tips for you and your dealership! Why is this eBook important?

Well, we all know the saying, “A picture is worth a thousand…

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Added by Ketty Colom on November 12, 2012 at 9:46am — No Comments

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