Chris Saraceno's Blog (19)

Having a Mentor, Being a Mentor — Passing Down Lessons is a Crucial Element of the Theory of 5

The primary message of the Theory of 5 is that we believe the happiest, most prosperous people in the world have found a way to excel and continue to grow in five crucial areas — spirituality, relationships, parenting, business and finance, and health and fitness — by working with mentors and co-mentors.

 

When we identify those around us who are excelling in these zones — and when…

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Added by Chris Saraceno on February 16, 2021 at 1:30pm — No Comments

My Thank You for ALL dealerELITE members

After 10 years of managing and owning dealerELITE We are passing the torch to Arnold Tijerina.

Arnold is friend and loyal member and contributor of dE for 10 years. 

here’s to wishing Arnold and ALL dE a Happy and Prosperous life.

All dE members are welcome to Use gift code: Gift20 for a copy of my Theoryof5 book

Go to http://TheoryOf5.com

Wishing all of you continued Success

Watch this video for a 2…

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Added by Chris Saraceno on March 11, 2020 at 8:00am — No Comments

Average Vs. Exceptional The 3 Factors that Separate Participants from Spectators

Average Vs. Exceptional

The 3 Factors that Separate Participants from Spectators

There’s no shortage in the world of people who are willing to settle for less than they’re capable of achieving, and our culture seems designed to make this settling not only accepted, but the norm. Advice like “Take it easy” and…

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Added by Chris Saraceno on March 7, 2020 at 2:30pm — No Comments

The Seven Culture Killers

The Seven Culture Killers

There are certain behaviors that, if practiced by the leader or permitted to exist in the office by the leader, will absolutely kill office morale and make our business a miserable place to work. They are behaviors so destructive that, if allowed to take root, will run off the talented individuals you need on your team. These culture killers are:

  • Big Ego and Arrogance — This is…
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Added by Chris Saraceno on November 4, 2017 at 12:00pm — No Comments

The Art of the Trade-in Walkaround

The Art of the Trade-in Walkaround – Setting Realistic Expectations with Customers.





Most customers looking to trade in a car bring to the dealership unrealistic expectations about the value of their trade-in.



Experts believe the Automotive Sales Consultant is the best person at the dealership to manage the customers’ expectations of the value of their trade. And, sales consultants can…

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Added by Chris Saraceno on June 29, 2015 at 8:30am — 17 Comments

Presupposed Questions to Success

Presupposed Questions to Success

Everyone searches for success. Whether it’s success in love, competition or business, all want the best in

life. A majority of the world population would argue that success is decided by how rich your family name

is. While being born with a silver spoon in one’s mouth can provide a means to success, history shows us

that it is…

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Added by Chris Saraceno on June 10, 2015 at 5:00pm — 4 Comments

Are You Selling in the Zone?

Are You Selling in the Zone?

 

Recently, I came across some old notes I took at a Half-A-Car training meeting about twelve years ago. The notes were centered around being focused and prepared to sell, a state of mind that some call being “in the zone.” There are some concepts that are timeless, and, even after more than a decade later, these stand the test of time.

 

Being in the zone is about more than just focus and experience, it is actually a different…

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Added by Chris Saraceno on December 2, 2014 at 11:00pm — 4 Comments

"Why Bad News Could be Good News "

In 2004, the Lego company was on the verge of bankruptcy. Kids had started to focus on less traditional forms of play and were surging towards electronic toys. Plain old interlocking bricks just weren't as cool as they had been before the computer age. Instead of folding, Lego decided to go a new direction, trying a new form of kid-centered marketing. They started the Lego Magazine, directed to kids in their new Lego Club, launched design competitions and introduced Mindstorms, the…

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Added by Chris Saraceno on April 25, 2014 at 12:30pm — 12 Comments

Did you ever wonder if the Sales Applicant in front of you would be good at selling Cars at your Dealership? Now you could find out.

Did you ever wonder if you would be good at selling cars in today's market Or if the sales applicant in front you has the traits needed to succeed at your dealership ? Now you have an opportunity to find out!



www.dealerElite.net has searched for and found the World's Most Effective Sales Aptitude Assessment.

 

All dE members now have the opportunity to use "The Car Sales Simulator" until July 30th .…

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Added by Chris Saraceno on March 1, 2014 at 5:00pm — 2 Comments

Dealer Looking for a Call Center

 

We are looking for a call center that will call a given group of customers that qualify for special incentives to set appointments with a strong success rate. 

Who do you recommend and why do you recommend them?…

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Added by Chris Saraceno on April 10, 2013 at 8:07pm — 11 Comments

Secrets of The Best Automotive Sales Consultants !

Successful sales consultants in the automobile industry do the following:



1. They plan their day the night before in writing or in their CRM. This means they can hit the ground running with a well thought out plan of action and purpose.They don’t waste time during the day stopping to think or decide "what do I do next ?" 

 

2. They show up for work early, and do a walk…

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Added by Chris Saraceno on March 30, 2013 at 3:00pm — 57 Comments

Fisker Automotive hires former G.M. Marketing boss Joel Ewanick

 

Fisker Automotive has hired former GM Marketing boss Joel Ewanick to be chief of global sales and marketing for the maker of Fisker's luxury plug-in hybrids.

Ewanick, 52, will replace Richard Beattie, 58.

Added by Chris Saraceno on November 26, 2012 at 10:00pm — No Comments

Secrets of the Best Automotive Service Consultants

 

Successful service consultants in the automobile industry do the following:

1. They plan their day the night before. They review all appointments and service histories for potential sales opportunities before the customer’s arrival.

2. They show up for work early:

a. Write up “drop off” appointments.

b. Review the day’s staff, and any issues or…

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Added by Chris Saraceno on July 30, 2012 at 10:39am — 3 Comments

Warranty Administrator trainer needed

We have a dealeship looking to hire a trainer to spend a few days training our warranty administrator:

 Please list their name and number below or have them email me at cbskmc@aol.com

Added by Chris Saraceno on July 11, 2012 at 7:00pm — No Comments

Hello to all my dealerElite friends

Hello to all my dealerElite friends:

We may all think that September is a long way off but it will be here before you know it. I'm sure all dE members would like to invest in our careers by attending one of the the fall conferences in September or October. I personally recommend attending AutoCon2012 on September 5-8th. DealerElite will be hosting this convention in partnership with ADM.

If you have not visited the conference website,…

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Added by Chris Saraceno on June 29, 2012 at 6:30pm — 2 Comments

Notes from the J.D Power meeting

J.D. Power 2/3/2012



Capitalizing on Market Momentum”

- North America should have an 8% growth in 2012. Here is the breakdown:

13.8 million sales in 2012, 11.5 million will be retail.

Why the increase in 2012?

1. Production and increased demand.

2. Aging fleet / pent up demand.

3. More new products over the next 3 years.

4. Rebound in leasing.

5.…

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Added by Chris Saraceno on February 11, 2012 at 2:22pm — No Comments

Google's pilot to sell cars ...

  

If Google's pilot to sell cars in San Francisco is successful, how will it affect Autotrader,Cars.com and

 TRUECAR/ZAG?

 

What would they need to do to compete with Google?

What have you heard about the pilot program in San…

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Added by Chris Saraceno on December 1, 2011 at 12:16pm — 1 Comment

NEW INFO: Regarding Autotrader's Acquisition of VinSolutions

MORE EXCITING NEWS:

(dE will be interviewing Mike Dullea, CEO of Vinsolutions, to get more details about the partnership with Autotrader and the behind the scenes story.)

 

Here is the Dealer Magazine Article:…

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Added by Chris Saraceno on May 25, 2011 at 12:38pm — 2 Comments

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