Getting the Most Out of Your Service Drive: If it Makes Sense, Do it!

How important is a professional greeting and a walk around with each and every service customer? Very Important!

On an average, I speak to and visit up to 30 dealers a week and it is alarming the amount of dealers that don't have a system in place or enforced regarding a proper greet and walk around. This is a vital part of an advisors job to not only create a professional and lasting relationship with service customers, but an incredible opportunity to create more revenue for the dealer. Competition is getting tougher and it's little steps as a professional greeting and a walk around with the customer that sets you apart from your competition.

I have implemented and seen dealers increase their "net" bottom line of up to 60% just by taking simple steps creating an inviting environment for service customers with a proper greet and professional walk around. Their are opportunities for dealers to acheive How important is a professional greeting and a walk around with each and every service customer? Very Important!

Problem:

  • Front end gross continues to drop
  • warranty dollars keep dwindling
  • today's vehicles require less routine maintenance 
  • competition is tough


Solution:

What if you could offer a product and service that over 80% of your clients had a need for
when they pulled into your service drive?

What if you could offer that product and service to your clients at no cost to them?
(Over 75 % of the time)

What if you could integrate these products and services into your dealership service structure with little or no additional time added to the clients repair?

What if that product was also a unique retention tool that brought additional vehicles into your service drive?

What if this service actually gave incentive to your Service Advisors to conduct a Professional walk around on every vehicle, every time?

What if this seamless service gave you an additional $10,000 to $30,000 each month in "NET PROFIT"?

Your service drive has the ability to increase RO count and increase net bottom-line as much as 60%. If you could make over $100,000 in net profit annually wouldn't you want to know how?

I would be more than happy to show you how and why your dealership needs this in your service drive. If it makes sense and more importantly makes money... Do it!

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