Continuing on with strategies that comprise your budget (refer to the first episode of this season), CEO Dave Spannhake and host Dane Saville dive into the four primary pillars of your dealership's SEO strategy: content marketing, technical SEO, Google My Business, and local SEO. And there's a reason we gave GMB its own pillar.

—— Topics Covered ——

The Big Picture of Market Competition (0:50)

High-Level Most Important Pieces of Content Marketing (5:26)

How Do You Approach On-Page SEO? (7:00)

Let's Talk Google My Business (8:40)

What are the Expectations That Dealers Can Set? (13:20)