Jason Mickelson's Likes
December 2013
Blog Where Dealership Culture Meets the Bottom Line 3 Likes The Art of the T.O. (in my opinion)
I had the luxury of being able to watch a rookie sales manager T.O. his first customer and it reminded me of a few things I've learned along the way.
He was our top salesperson for a few…
November 2013
The Value of the Imbedded Sales Process
Ask yourself this question: “Do you want to run a loose ship and still make money or a tight ship and make lots of…
Blog The Value of the Embedded Sales Process 5 LikesApril 2013
Hey guys, I need some ideas on how to creatively sell a car by email, Advice?
Blog How can I creatively sell a car by email? 2 Likes 2010 POLLS & SURVEYS People have been calling dE the "facebook of the auto industry" lately. Would you like to see dE work more like facebook, or keep it the same?(surveys) Will you be open for Labor Day?(surveys) Ho… Page 2010 POLLS & SURVEYS 4 Likes Unify Your Content, Search, and Social StrategiesIt's very possible that I'm beating a dead horse on…
Blog Unify Your Content, Search, and Social Strategies 1 Like Automotive Sales - Important, Powerful & Re…Recently I received a emailed correspondence from a service advisor that was just fed up with all the added responsibilities piled on him and him peers in the service drive . He was asking me if…
Blog You want me to do that now too? 3 Likes GM Mystery Shopper Scorecard Questions and CommentsHere are the questions and real comments from GM showing how they graded our email and phone calls this past month during one of GM's mystery shops. This is a real critque …
Blog GM Mystery Shopper Scorecard Questions and Comments 2 Likes Joe Webb and The Girls!!!Anyone else catch the main page here on DealerElite today? Joe Webb was playing Where's Waldo in the featured women's section on my main page. Can you find Joe?…
Blog Joe Webb and The Girls!!! 5 LikesMarch 2013
Im starting a BDC department and I need some advice on some different techniques i can use to make this operation successful. any advice?
Blog Advice needed 6 Likes The "I Am Different" Project~Renee Stuart
The goal for this…
Blog The "I Am Different" Project~Renee Stuart 5 Likes Attention Dealers: You are not updating your Specials!Many car dealerships understand and appreciate the ability to track the success of their marketing campaigns, particularly monthly specials. The problem: they just don’t do it! Data suggests…
Blog Attention Dealers: You are not updating your Specials! 2 Likes The Automotive Industry Needs More Trusted Advisers
NADA 2013 was a whirlwind. There was more activity,…
Blog The Automotive Industry Needs More Trusted Advisers 5 Likes Facebook's 20 Percent Text Rule is Getting Harder to Avoid
Facebook has been trying to crack…
Blog Facebook's 20 Percent Text Rule is Getting Harder to Avoid 1 LikeFebruary 2013
How would you rate the skill sets of the sales staff at your dealership? Let’s review a few of those skill sets:
• Phone skills — taking inbound calls and making outbound…
Blog Automotive Sales Training - The Death of Traditional Salespeople - Part 3 3 LikesJune 2012
Rarely do we come across a dealer today who claims to have a sufficient number of vehicle sales personnel. When adding the word “quality” to “vehicle sales personnel,” the dealers’ claims of…
Blog NCM wants to know: Where Has All the Automotive Sales Talent Gone? 7 Likes Will Dealer Group Portal Websites Trigger SEO Penalties From Google?I received a call yesterday from a Dealer that was negatively impacted by the Google Penguin update. Their organic search traffic is down about 25% and they asked me to take a look at their…
Blog Will Dealer Group Portal Websites Trigger SEO Penalties From Google? 5 Likes
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