Chris Saraceno's Likes
June 2014
Comments made such as ”dealers starting an adjustment” and “dealers being selective” along with “buyers being cautious” coming in with the Black Book survey personnel reports caught our attention…
Blog Necessary Adjustments Increases, Consistency In Change 2 Likes Putting to Rest the Concept of “Organic” Social Media Blog Putting to Rest the Concept of “Organic” Social Media 4 Likes Certified Female Friendly Program Overview - AskPatty.comBlog Certified Female Friendly Program Overview - AskPatty.com 2 Likes Jody DeVere
Savvy dealers are turning to low cost alternatives like…
Blog How Social Media Can Help Sell More Cars 1 Like For Employees, Recognition Trumps Money In case you weren’t aware, this week is Automotive Service Professionals week.…
Today’s Women's Wednesday is going to focus on what it is women really want when buying a car.
What Women Want, starring Mel…
Blog What Women Really Want 2 LikesMay 2014
There are probably a thousand reasons or more that customer service and retention is a valuable automotive sales training topic, but here are just nine that affect all industries that should get…
Blog Creating Red Carpet Customer Service 1 Like Warning! Millennials are not just our Customers, they’re also our Employees Millennials are extremely tech savvy. They are a different breed that will…
I had an article published in the January issue of Dealer Marketing Magazine which has generated several emails, phone calls and text messages to me by dealerELITE…
Blog The Impact That True Leaders Have On Each Of Us Is Long Lasting 4 Likes How Facebook Newswire Could Transform Your Content Marketing Last Thursday, Facebook launched…
By Brian…
Blog 10 Tips To Make Your Automotive Website Cutover Successful 1 Like Top 10 Ways to Run a Successful BDCA few weeks ago, I was training a ten-store team while facilitating some very ground-breaking and paradigm-shifting conversations about the phone. The Director of Operations preached to a team of…
Blog Top 10 Ways to Run a Successful BDC 2 Likes Jeanette Martinez
I read a whitepaper recently by The Training Associates comparing the cost of staff trainers to contract…
Blog The True Cost of DIY Training 1 LikeApril 2014
Facebook is about as crowded as any marketing venue on the…
Blog The Bullhorn Necessity of Facebook Ads 1 Like "Why Bad News Could be Good News "In 2004, the Lego company was on the verge of bankruptcy. Kids had started to focus on less traditional forms of play and were surging towards electronic toys. Plain old interlocking bricks just…
Blog "Why Bad News Could be Good News " 11 Likes Sometimes 1 is all you need It’s just after 5 A.M. and I’m really…
Apple’s recent announcement of CarPlay which will integrate the iPhone, Apple maps and Siri into the car dashboard, is a move meant to compete directly with Google’s Open Automotive Alliance…
Blog Apple’s Recent Announcement Of CarPlay Means Big Changes For Drivers 2 Likes
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