The arguments used to avoid trial closes are "pressure"and "turning customer's off". Rather than teaching the associates not to trial close, there is greater benefit in teaching…
Blog TO TRIAL CLOSE OR NOT TO TRIAL CLOSE 1 Like CRM DOMINATION IN AUTO RETAILINGWE ARE ENTERING AN ERA OF CRM DOMINATION
- BY JAMES A. ZIEGLER, THE …
On January 11, the New England Patriots faced the Baltimore Ravens in a…
When considering the successful use of social media by a business, the first…
Imagine a customer that is in for a routine oil change at your dealership. As…
Welcome to this week's used car market report, with insights from Black book. The overall…
Blog An Amazing Piece of Machinery 1 Like Who Failed who?Who failed who?
Well it is the first of the year again and…
Blog Who Failed who? 4 Likes Don't Judge a Book By the CoverIts winter time and business is slower than normal I haven't been doing my normal 8-12 cars a month. Never had to be able to drum up my own business before and I'm struggling with making calls and…
Blog New to car sales and struggling with the winter 3 Likes 4 Mistakes You Shouldn't Make If You Want to… By : Zoe Henry Editorial Intern, Inc. A lively demographic with an aptitude for tech, Generation Y could be the key to your success. Just don't mess it up. Shared: From your friends TechAutoCareers.c… Discussion 4 Mistakes You Shouldn't Make If You Want to… 1 Like Online Automotive Leads: How Well Do Dealers Respond? (A 2015 PLADOOGLE Study) I'm very proud of the study our team just released that tracked and graded over 400…
While the Internet changed how a dealer sells cars and how a customer shops for a car, the smartphone has completely revolutionized the car shopping and…
Blog Target Your Customers With Mobile 2 Likes Dealerships Vulnerable to Hack Attacksby Jim Leman, Dec. 31, 2014 - Wards Dealer…
Blog Dealerships Vulnerable to Hack Attacks 4 Likes Why Customers Are So DefensiveWhy Are Customers So…
Blog Why Customers Are So Defensive 5 Likes A Logical Connection Between Texting and Website ChatWhen we look at texting as it pertains to the car business, it's easy…
Blog A Logical Connection Between Texting and Website Chat 2 Likes Reid RubensteinCompared to a couple of years ago, the number…
Blog It’s All Going Mobile. We Get It. Now What? 2 Likes
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