According to Black Book data, the average price of a used vehicle for model years 2008-2012 overall increased in price during April, capping a strong spring selling season. Average segment prices…

Whether you are a football fan or not, unless you have been living in a cave you have probably heard a lot about Johnny Manziel and Tim Tebow.  What Tebow and Manziel have in common is that both…

Transparency is critical to Generation Y and it starts with the job posting. …

Last Thursday, Facebook launched…

In a world filled with companies vying for consumer attention, many marketing…

One of the retail automotive industry’s greatest challenges is attracting…

In 2004, the Lego company was on the verge of bankruptcy. Kids had started to focus on less traditional forms of play and were surging towards electronic toys. Plain old interlocking bricks just…

Hello, 



I am in the market for a cup of coffee. If you are receiving this message, it is because your coffee shop has been…

I hit all of my closing ratio targets for all of my stores, which is how I get paid. Great month, so why am I nervous?

Maybe it has something to do with the fact that I work in an area…

Has anyone heard of Strong Automotive Merchandising?  My General Manager signed up with them for an e-mail campaign and they are claiming they sold 42 cars for us over the last two months--- that…

Nearly every week we spend training in a Dealership, we try to identify and help correct deficiencies in production, CSI and dealership employee performance. The rub is that every dealership has…

It’s just after 5 A.M. and I’m really…

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With this Women’s Wednesday we will focus on the Service Drive at your store.

Women buy a car about once every 6-7 years, but they visit the service lane several times a year. The good…

A good social media advertising campaign (or any marketing campaign at…