Recently, a new client of mine was surprised that the first thing I did when I came into his dealership was to familiarize myself with the manufacturers Policy and Procedure manual - and by…
Blog How much do YOU use Policy and Procedures? 2 Likes Disappointment... Opportunity either way you… The power of disappointment is a fine line that separates the Winners from the Losers... The strong minded from the weak minded... If harnessed properly it can be a monumentally produc… Discussion Disappointment... Opportunity either way you… 3 Likes 3 Wishes........... Car Salesperson walking on beach,finds bottle,rubs it Genie appears 3 wishes.1st wish,long line of clients waiting to buy,2nd wish,all have 750 or better Beacon...what would the 3rd and final wish be… Discussion 3 Wishes........... 4 Likes Automotive Marketing - Is Your Campaign Seri… I learned in differential calculus, that problem solving is easier if your start with the solution and…
(Part 1 – Assess them)
Pre-Owned vehicles are the life…
Blog Pre-Owned R.O.I. – Assess them - Find them – Fix them – Sell them (Part 1of 4) 4 Likes Protect Your Dealership from Being Marked “Closed” on Google PlacesWhat is designed to be a way for users to let Google know when a business has been closed is, in some cases, being abused by local competitors. Since it is so easy to mark a…
I have spent more years than I would like to remember working in car dealerships. From starting as a sales person in a very large multi line store to running finance departments to a step or two…
Blog Move forward or Get out of the Way 1 Like Chip King If I wanted someone to just take my order and deliver, I would go to a fast food drive thru. When I go to…
Are you familiar with this term: "bottom right hand drawer syndrome"? If you are not, it will likely create a major headache for you and cost you a good deal of money...
What is this…
Blog Bottom Right Hand Drawer Syndrome 2 Likes The Closer.....I have worked in most positions in a dealership. In each department, there are established procedures that are used to complete tasks to meet forcasted goals. Sales use stringent procedures to…
Blog Warranty Administration Procedures 5 Likes Amanda MeuwissenStop the Profit Leak
ANSWER THE PHONE!!
With the next Digital Dealer Conference promising to be chock full of the latest in Digital and Social Marketing…
Blog With Calls Now at 7 to 1 over E-Leads, Have We Created a Profit Leak? 3 Likes
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