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Robin Cunnigham
  • Overland Park, KS
  • United States
  • NCM Associates
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Profile Information

Which best describes you?
Trainer
What company do you work for (or own)?
NCM Associates
What is your current position within your organization?
Instructor
What is your company website?
http://ncm20com
How did you specifically hear about dealerELITE? If referred, who?
member referral
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Helping dealers become more successful

Robin Cunnigham's Blog

Good Failure and Bad Failure, Part II

Posted on May 21, 2015 at 7:28pm 0 Comments

failure and success

I recently wrote a blog for NCM, Up to Speed, titled: There is Good Failure and Bad Failure. That idea had been floating around in my mind for a while, and since I wrote that, I have noticed other articles in several other places essentially talking about the same concept.

I know from my many years in the retail side of the automobile business, that there is an unintentional…

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There Is Good Failure and There Is Bad Failure

Posted on April 29, 2015 at 8:11pm 2 Comments

This was originally posted on the NCM Institute Up to Speed blog.

failure and success

I think we have all heard that we can’t even fail unless we try. In every class we conduct at the NCM Institute, we begin by focusing on accountability, management, and…

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Unrealized Opportunities in the Used Vehicle Department

Posted on December 4, 2014 at 10:30am 3 Comments

Snip20140605_1

Forgive me for saying this, but from where I now stand, it is quite apparent to me that there is way more opportunity for improving profitability than most dealership managers are aware of. I certainly know looking back on my career (and I thought I was very pro-active) that there was so much more opportunity to be realized than I was able to completely grasp at the time.

Most people agree that there is more upside potential left on the table, they are just not…

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5 Tips for Creating a More Predictable Work Environment

Posted on October 16, 2014 at 2:04pm 0 Comments

5_tips_header

Most Monday mornings I find myself standing in NCM Institute’s beautiful training facility in Kansas City, welcoming a new class of dealership managers who come to us for formalized training specific to their job responsibilities. Even before introductions, sometimes I will ask the class some questions:

“How many of you, when you interviewed for your first job in the car business were shown a written job description and job objectives or expectations that you would…

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Blog Posts

Most Segments Showed Good Retention Last Week

Posted by Black Book on May 24, 2016 at 4:22pm 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes.…

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BLACK BOOK SIGNS BULLSEYE PROSPECTING DISTRIBUTION AGREEMENT WITH GAUSS DIGITAL MARKETING

Posted by Black Book on May 24, 2016 at 4:19pm 0 Comments

Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data licensing solutions, today announced a distribution agreement with Gauss Digital Marketing to leverage Bullseye Prospecting as…

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Top 15 Service Advisor Myths

Posted by Jeff Cowan on May 24, 2016 at 3:28pm 1 Comment

Myths are dangerous things. They are invented from misinformation and the…

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How to Tell Your Brand Story

Posted by Paul Potratz on May 24, 2016 at 11:34am 0 Comments

For this week's Think Tank Tuesday, I interviewed Ray Bleser: owner of Northeastern Fine Jewelry.

Ray introduces a different way that he portrays his brand to instill trust in…

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The Automotive Marketing Home Run

Posted by David Metter on May 24, 2016 at 10:30am 0 Comments

The four bases that…

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5 Tips on Successful Email Marketing for Car Dealerships

Posted by Larisa Bedgood on May 24, 2016 at 7:45am 0 Comments

5 Tips on Successful Email Marketing for Car Dealerships

Email marketing continues to be one of the most effective…

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