Paul Machin
  • Male
  • Greer, SC
  • United States
  • DealerTrack
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Which best describes you?
Vendor Partner
What company do you work for (or own)?
What is your current position within your organization?
Director of Sales
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Chris Saranceno
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
I specialize in Compliance and Process Management utilizing software to streamline processess and increase effectiveness of dealership managers.

Paul Machin's Blog

The CFPB and the Emperor's new Clothes.

Posted on March 17, 2014 at 11:36am 0 Comments

The CFPB and the Emperor’s New Clothes

Posted on March 4th, 2014 by Randy Henrick in + Compliance, + Dealer Management,…


FTC is making some serious noise on Deceptive Advertising. Are you in the crosshairs?

Posted on January 14, 2014 at 9:33am 0 Comments

Read our blogOperation Steer Clear put out by the FTC.

     Last year I warned about the shot across the bow of our industry from the FTC. For the first time in decades, the FTC brought 5 dealers to account for their alleged deceptive advertising practices. Each dealer became saddled with painful consent decrees. Which is a way of saying. OK, I…


You Advertise the way you sell- It is long past time to change your sales process

Posted on January 11, 2014 at 12:31pm 0 Comments

BAU (Business As Usual) Costs more dealers tens of thousands while many wait for prosecution.

Are you ready for Caveat Venditor?

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