John Sternal's Blog – September 2026 Archive (1)
The Four Session Threshold: A New Way to Identify Which Vehicles Are at Risk
Over the past three months, new-vehicle day supply has climbed from roughly 59 days at the close of Q2 to about 72 in late August, while new inventory grew from 2.76 to 2.92 million units, and the instinct has been to treat that as simply more cars to sell. But the more useful question is not how many vehicles are on the lot. It is how many of those vehicles are actually being seen by shoppers before they become the next round of markdowns.
The…
ContinueAdded by John Sternal on September 21, 2026 at 2:50pm — No Comments
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