Mike Gorun's Blog – January 2018 Archive (4)

Why Consumers Are Navigating Away from Traditional Customer Service

In a very interesting dynamic shift, consumers are increasingly changing how they want to interact with businesses for…

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Added by Mike Gorun on January 30, 2018 at 9:22am — No Comments

Don’t Eat Tomato Soup with Chopsticks

As a dealership there are many ways you can identify if…

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Added by Mike Gorun on January 23, 2018 at 10:01am — No Comments

Communication Makes Everything Easier

In our fast-paced society, some of the things done just a short time ago to impress and retain customers no longer work. Today, business owners can’t always keep on top of the latest and greatest ways to keep their customers loyal.  However, there is one thing that hasn’t changed much over the years – personal interaction without expecting immediate returns: a friendship of…

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Added by Mike Gorun on January 16, 2018 at 10:05am — No Comments

It’s 2018. Now What?

If you work in a dealership, my bet is that you are either celebrating because you exceeded your goals, are breathing a sigh of relief that you met them, or are extremely nervous because you didn’t.

This time of year is generally crammed with reports, RDRs, OEM face downs and accountability.…

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Added by Mike Gorun on January 9, 2018 at 9:16am — No Comments

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