John Fuhrman's Blog – February 2011 Archive (1)

The Greatest Investment In A Dealer's World

One exercise we use in our training at The Dealer Resource Group is to show our students what type of investment is required to open a franchise auto dealership. We discuss land costs, buildings and equipment, people, and of course, cars. Our goal is to demonstrate how much a dealer is spending just to open the doors and give sales people a place to work and earn a living - potentially a great one. On top of that, we can add advertising to get customers in the showroom. No matter how…

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Added by John Fuhrman on February 24, 2011 at 8:30am — 2 Comments