John Fuhrman's Blog – June 2011 Archive (7)

Choosing Change (8th In The Series)

In all of the training programs I attended as a salesperson, there was one question that was always brought up.  Can you guess what it is?  Here's a hint.  Every trainer who ever talked about it, called it the stupidest question you can ever ask.  Have an idea yet?  It's the age old - "Can I help you?"  How many of us had that pounded into our heads at every training session we ever attended?  And yet, the reason it's still talked about is that too many people are using it as a…

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Added by John Fuhrman on June 28, 2011 at 12:39pm — 2 Comments

Choosing Honesty (7th in the Choosing Series)

I want to talk about honesty among those of us in the profession.  Before you get all hot and bothered, I'm not referring to how you do your business.  We all know that the vast majority of auto people conduct their business with honesty and integrity.  Those who don't aren't going to change because I wrote an article calling them out.  This is about internal honesty.

 

As a sales trainer, my concern and goal is to leave every client,…

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Added by John Fuhrman on June 24, 2011 at 6:37am — No Comments

Choosing The Prize (The 6th of the Choosing Series)

Modesty is over-rated. 

It's okay to stand in front of the mirror or your peers and proclaim that you're going for sales person of the month.  It's okay to claim to achieve the highest gross in the coming month.  Simply put, it's okay to choose the prize.  Actually, it's better than okay.  It's essential.

Choosing the prize means you understand what it takes to get there.  Deciding on excellence and the benefits that come with such an achievement causes one to understand the…

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Added by John Fuhrman on June 17, 2011 at 12:55pm — No Comments

Choosing Persistence (5th In the Choosing Series)

"I will persist until I succeed."

 

That was the first line in the Scroll Marked lll in Og Mandino's classic, "The Greatest Salesman In The World."  Having had the privilege of being able to spend time in his NH home, I can honestly say, I have witnessed persistence like no other.  Og Mandino spent his writing life with one goal - change lives!  Simply stated but difficult to accomplish.  is writing and speeches are a large part of what inspired me to write adn travel the world…

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Added by John Fuhrman on June 14, 2011 at 9:00am — 3 Comments

Don't Get This Free Book And It Will Cost You A Fortune

When I'm speaking at a convention or large sales seminar, a common question I get asked is, "What will this book cost me?"  There is a two part answer to this question.  If you believe in what I've said and want to buy it, the cost is a few dollars.  But, if you don't, not having the information will cost you a fortune.  Now, I want to give something back.  A Free…

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Added by John Fuhrman on June 9, 2011 at 2:38pm — No Comments

NEXT YEAR IS NOW!

As much as many of us like to talk about all we've learned in the car business, some of my best lessons have come from the strangest places and yet I have used them to help me succeed.  As a writer, I live life by paying attention and observing.  Then I see what lessons I can apply to my everyday life.  This was a big one.

 

When my son was 10, he was selected to the "Major" league division of his little league.  This was a big deal and I thought he'd be very excited.  He would…

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Added by John Fuhrman on June 8, 2011 at 7:53am — No Comments

Choosing Professionalism (4th In The Choosing Series)

We've all seen ads looking for sales pros.  Dealer web sites invite us to meet their "professional" staff.  Customers all want to be handled "professionally."  Yet, there is still a perception that having a real professional staff is a matter of luck or just playing the numbers game in hiring.  However, luck has nothing to do with professionalism.  Like everything else we've talked about, it's a choice.  But, it's a choice that can be influenced.

 

First, to determine what is…

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Added by John Fuhrman on June 2, 2011 at 10:54am — No Comments

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