Timmy D. James's Blog (136)

How to Get More Leads with Video

One of the major reasons to implement a video marketing strategy is to make more sales. But to make more sales, you need more leads, right? Video is one of the most engaging and effective methods for generating more website traffic, leads, appointments, and sales. But you can’t just post a bunch of random videos and hope for the best.  There has to…

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Added by Timmy D. James on March 27, 2023 at 5:00am — No Comments

Taylor Nelson Joins FlickFusion Video Marketing as VP of Corporate Strategy

Urbandale, IA - January 23, 2023 - FlickFusion Video Marketing, the leader in automotive video and digital marketing software, has hired Taylor Nelson as Vice President of Corporate Strategy. In this newly established role, Nelson will develop and lead corporate strategies designed to enhance profitability, performance, and drive overall company growth.

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Added by Timmy D. James on January 23, 2023 at 8:00am — No Comments

FlickFusion to Showcase Award-Winning All-in-One Video Marketing Platform, Nucleus, at NADA

Urbandale, IA—January 16, 2023—FlickFusion will be showcasing its award-winning Video Marketing & Communication platform, Nucleus, at the NADA Conference and Exposition in Dallas, from January 26-29 at booth #5102. Nucleus offers dealerships a fully-integrated video marketing and communication solution, including automated data-driven inventory videos, patented AI-driven interactive…

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Added by Timmy D. James on January 16, 2023 at 8:00am — No Comments

Jason Ezell Joins FlickFusion Video Marketing as VP Partner of Communications

FlickFusion Video Marketing has hired Jason Ezell as Vice President of Partner Communications. In his new role, Ezell will maintain and help to build strategic relationships with digital marketing, website and CRM companies in the retail automotive industry.

“Jason brings a skillset and level of experience that will be incredibly valuable as…

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Added by Timmy D. James on April 25, 2022 at 9:15am — No Comments

The Future of Video Marketing

The majority of consumers prefer video content which is why social media and streaming services thrive (and prefer) this form of media.

I remember when it was revolutionary for an inventory syndication company to take still photos and convert them into stitched photos videos.

Then we evolved to video walkarounds where an actual video of the…

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Added by Timmy D. James on November 2, 2021 at 10:04am — No Comments

Make Your Videos Talk, Even When They’re Silent

When it comes to marketing, video is the most effective, engaging, and preferred medium by consumers. Every social media platform has preached this for years and statistics support this fact. Streaming video is beginning to outperform cable and consumers increasingly choose video online over all other mediums.

There are ways to supercharge your video…

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Added by Timmy D. James on October 5, 2021 at 10:00am — No Comments

Interactive Video: The Power of Story

Video has taken over as the preferred form of content for consumers. According to an infographic on The Drum, in 2017 only 63% of businesses used videos in their marketing. Fast…

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Added by Timmy D. James on September 21, 2021 at 9:39am — No Comments

All Aboard! Using Video to Onboard Employees

As I have mentioned in previous blogs, there are many uses for video in marketing. One thing I haven’t yet discussed is using video internally in your dealership. At many dealerships, training is not always a strong focus and new employees are introduced to the dealership and company culture through piles of paperwork, manuals, and other tedious tasks that,…

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Added by Timmy D. James on September 7, 2021 at 10:00am — No Comments

Taking Moment Marketing to a Whole New Level

In a past blog, I talked about how dealers can capitalize upon customer moments in their video marketing strategies. This is an excellent tool for utilizing sales and service customers to acquire new ones without spending hundreds of dollars. A…

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Added by Timmy D. James on August 16, 2021 at 10:53am — No Comments

Live Video Calling: Carvana’s Kryptonite

Video marketing has been a growing focus in nearly every industry for over a decade. But during the past year-and-a-half, due to a majority of business moving to virtual, video use at dealerships has exploded. While covid-related restrictions have started to ease in recent months, video has taken root and continued to be an essential tool to help sell more…

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Added by Timmy D. James on August 4, 2021 at 9:56am — No Comments

FlickFusion Rebrands Video Marketing Platform for Auto Dealers; Introduces Nucleus

Customizable platform provides dealers with complete video solutions for marketing and merchandising vehicles, communicating with customers

Urbandale, IA—August 2, 2021—FlickFusion, the industry's leading video marketing provider, today announced a rebranding of its market-leading video marketing platform for auto dealers, and is introducing Nucleus. Nucleus provides dealers with a core solution upon…

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Added by Timmy D. James on August 2, 2021 at 10:13am — No Comments

How to Get the Most Out of Your Video Content

Video is a great way to engage car shoppers and there are many ways your dealership can benefit from using it to make an incredible impact during the buying cycle. Here are some simple best practice tips that work well and can help you get the most out of your video content.

 

1. Utilize Video Walkarounds on Vehicle Display Pages and Additional…

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Added by Timmy D. James on July 20, 2021 at 10:27am — No Comments

Tim James to Present “Build an Amazing Video Strategy” at Unfair Advantage Automotive Mastermind Group (UAAMG)

Urbandale, IA—July 19, 2021—FlickFusion’s COO Tim James will present “Build an Amazing Video Strategy” at the Unfair Advantage Automotive Mastermind Group (UAAMG), August 5, 2021 in Myrtle Beach, SC.

 

“Many dealerships are doing a great job producing video content; however, many dealers don’t have a strategy beyond just posting that content on Facebook or their website,” said Tim James, COO of Flick Fusion.…

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Added by Timmy D. James on July 19, 2021 at 9:22am — No Comments

How Do You Sell a Vehicle without Knowing Which Features are Most Important to the Customer? Video!

Part of the vehicle sales process is to learn the customer’s needs and wants. You probably encounter a large number of consumers who don’t know exactly what they want (or need). In fact, it isn’t unusual for an online lead to provide no additional information other than the vehicle they are interested in. Reaching the consumer to learn more about them and…

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Added by Timmy D. James on July 6, 2021 at 9:32am — No Comments

Capturing Customer Moments and Making them Marketing Gold

Today’s car buyers are usually excited to show off their new car to their friends, families, and associates, either in person or by posting a video of their new vehicle on social media. This creates a huge opportunity for your dealership to earn sales referral business while building a strong library of customer testimonials to utilize across all your online…

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Added by Timmy D. James on June 23, 2021 at 6:11am — No Comments

How to Sell the Invisible Car

Right now, inventory is difficult to come by. Used cars are scarce and dealers are paying thousands over market value simply to have vehicles on their lots to sell. When it comes to new vehicle inventory the situation is even more dire. Many dealers’ lots have low new inventory because of chip shortages or transportation times. A…

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Added by Timmy D. James on June 16, 2021 at 7:43am — No Comments

Video Marketing: Strategy First

When it comes to video marketing, I see a large variety of strategies within the automotive industry. Some dealerships are hyper-focused and create their video content with a defined purpose and strategy, some have a good idea of the “type” of video content that they need to capture but no defined strategy for maximizing the value of that video through…

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Added by Timmy D. James on April 30, 2021 at 9:41am — No Comments

Video: The Content that Rules them All!

According to a recent study published by Wistia, consumers watched more than 23,000 YEARS of video in 2020 alone. This means more video was watched…

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Added by Timmy D. James on April 23, 2021 at 8:00am — No Comments

Build Your F&I Revenue Through Video

Dealers are increasingly adopting video in order to engage customers and win sales. Well, how about adopting this strategy in the F&I department as well?

As front-end margins decrease, many dealerships are placing more emphasis on F&I to make revenue. With digital retailing on the rise and customers shopping from home rather than in the…

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Added by Timmy D. James on March 26, 2021 at 10:47am — No Comments

Flick Fusion Adds New Features to StreaMe Live Video Calling Application

Personal URL Links and Conferencing Features are Designed to Boost Customer Response Rates and Close More Sales

 

Urbandale, IA—March 23, 2021—Two new features in Flick Fusion’s StreaMe live video calling application are designed to boost customer response rates, increase the number of customer conversations and make it easier for sales and service teams to close more sales.

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Added by Timmy D. James on March 23, 2021 at 11:42am — No Comments

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