We’re back with Advertising for Success. In our video series, we’ve been hearing from Ali Reda about marketing your business. It’s our goal at Auto Training Academy to give you the tools you need to find great success in this business, and believe me… we’re not even close to the end of our list of suggestions!
We’ve been spending our time for the last few weeks discussing marketing to businesses in your community. By now, you’ve probably gone into one or two of your favorite local spots and began to implement our suggestions. Right?
Advertising this way feels pretty easy, doesn’t it?! You didn’t have to go out of your way at all, did you? All you have to do is really be where you already are. When you pick up your breakfast on the way into work, thank the staff. Get to know them, ask about their lives, and be grateful for them. You see these people almost every morning. Shouldn’t you be friends with them? Of course you should!
So, where else should you go?
Wherever you already go, just stop in and say hi. I invite you to watch this week’s video for a couple of advertising faux pas we’ve encountered, and about the opportunity of putting yourself in places that you “shouldn’t be.”
Ernie had to take his billboard down, sure! But the damage was already done! That billboard was up for a whole month before it was pulled, and Ernie was already a consistent thought for all those passing by.
Consistency, my friends! It’s all about putting yourself where they can see you, even if you’re not supposed to be there.
My round-to-it advertising, I understand now, was not in integrity. But hey, it was the 90’s! I do not suggest that you go infiltrate other dealerships’ business. I just want you to see that we have to be looking for creative ways to get ourselves seen. The round-to-its started as an idea from Zig Ziglar. I could’ve left it alone, but the right thing to do then, was to try it! We have to try everything, to be inventive, and always receptive.
Whatever you do, don’t give up. It’ll happen, and when the dam breaks there will be so many people. So many who know who you are, and want what you have to offer.
We want to help you find this kind of success too! We want to help build up that dam for you, so it breaks even sooner. You see, this is YOUR business. It’s your market, your career, your name, and your people. We want to get you to your next level, and this week we’re opening up a very special offer JUST FOR YOU. Want to work exclusively with me and Ali Reda? Click here to join us to see what we’re all about.
In the comments below, tell us “Are you ready to get to your next level?”