sara callahan's Likes

November 2016

R.I.P CRM!

CRM as we know it is dead. Its sole purpose was to replace index cards and…

Blog R.I.P CRM! 3 Likes

October 2016

Just a Gimmick? Or Are Giveaways Really Needed?

Do you shy away from giveaways and win-a-prize type mailers? If you’re like…

Blog Just a Gimmick? Or Are Giveaways Really Needed? 2 Likes Attribution: Whose Sale Is It Anyway?

In most dealerships a dispute inevitably arises between salespeople over a sold…

Blog Attribution: Whose Sale Is It Anyway? 2 Likes

August 2016

Do You Have A “Super” Loyalty Program?

Loyalty programs are nothing new to retail. In the beginning, most consisted…

Blog Do You Have A “Super” Loyalty Program? 4 Likes Quick Lube: A Minor Investment for a Huge Return

In the past, customers were willing to bring their vehicle into a service…

Blog Quick Lube: A Minor Investment for a Huge Return 2 Likes

May 2016

Making Fans of Recall Customers: Nothing worth Having Comes Easy (Part 1)

The subject of recalls has provided plenty of fodder for some in the media.…

Blog Making Fans of Recall Customers: Nothing worth Having Comes Easy (Part 1) 1 Like

February 2016

Raise Your Hand if You've Ever Done This While on a Conference Call

Checked emails. Scrolled through your Facebook feed. Ate breakfast. Read news…

Blog Raise Your Hand if You've Ever Done This While on a Conference Call 1 Like An Undercover Service Department Story

In the world of the automotive industry, we are always being evaluated.…

Blog An Undercover Service Department Story 4 Likes

December 2015

Dealers! Get Serious about Buying Directly from the Consumer

Ever wonder why CarMax is the largest seller of pre-owned…

Blog Dealers! Get Serious about Buying Directly from the Consumer 4 Likes

August 2015

Why I Quit my 25 Year GM Job: My Exciting New Adventure into Online Deal Creation

How can it be possible that I would leave a job I LOVE after 25…

Blog Why I Quit my 25 Year GM Job: My Exciting New Adventure into Online Deal Creation 1 Like

January 2015

Winning Is Knowing The Rules Better Than Your Competitor

On January 11, the New England Patriots faced the Baltimore Ravens in a…

Blog Winning Is Knowing The Rules Better Than Your Competitor 3 Likes

October 2013

FTC Action Against Deceptive Dealer Pricing

video FTC Action Against Deceptive Dealer Pricing 3 Likes

February 2013

NADA Auction Fundraiser Helps Place Canine Companions with Wounded Veterans

I just came back from NADA in Orlando, FL, which was a great show. However, with all the wonderful things I ran into at the show, I honestly think that one of the highlights was seeing U.S. Army…

Blog NADA Auction Fundraiser Helps Place Canine Companions with Wounded Veterans 2 Likes

January 2012

3 Car Sales Success Keys from the Sports Arena

As a certified sports nut, I love big-time game-changing plays – the “Hail Mary” pass to win the game as the last seconds tick off, and the three-pointers from 'Downtown' at the buzzer, those…

Blog 3 Car Sales Success Keys from the Sports Arena 3 Likes

August 2011

CAR-Research XRM Releases Auto Dealers' Guide to Outselling the Competition

CAR-Research XRM Releases Auto Dealers' Guide to Outselling Competition, Increasing Car Sales, Decreasing 3^rd Party Leads, &…

Blog CAR-Research XRM Releases Auto Dealers' Guide to Outselling the Competition 2 Likes

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