Bill Wittenmyer
  • Male
  • Clinton, WA
  • United States
  • CDK Global
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Bill Wittenmyer's blog post was featured

5 Tips to Train & Retain Salespeople

How well do you retain sales staff?  The average annual turnover rate for salespeople in our business is 67 percent, according to Automotive News. That’s an alarming statistic when you consider it can cost upwards of $10,000 to replace one salesperson. This figure accounts for recruiting fees, on-boarding costs and potential lost revenue from missed deals. …See More
Jul 2
Bill Wittenmyer posted a blog post

5 Tips to Train & Retain Salespeople

How well do you retain sales staff?  The average annual turnover rate for salespeople in our business is 67 percent, according to Automotive News. That’s an alarming statistic when you consider it can cost upwards of $10,000 to replace one salesperson. This figure accounts for recruiting fees, on-boarding costs and potential lost revenue from missed deals. …See More
Jul 1
Bill Wittenmyer's blog post was featured

Don’t Buy CRM Software Without Asking These Questions

You’ve decided to get a CRM or replace an existing one. Now what? A CRM system should help your staff connect with customers, increase sales productivity and provide actionable insights to deliver the great experiences that create long-lasting customer relationships. …See More
May 29
Bill Wittenmyer posted a blog post

Don’t Buy CRM Software Without Asking These Questions

You’ve decided to get a CRM or replace an existing one. Now what? A CRM system should help your staff connect with customers, increase sales productivity and provide actionable insights to deliver the great experiences that create long-lasting customer relationships. …See More
May 29
Bill Wittenmyer's blog post was featured

Will Digital Retailing Stick? Why You Should Adopt an Integrated Sales Process

As states continue to loosen stay-at-home restrictions, will people continue to shop online for vehicles? What I’m hearing from dealers is that digital retailing tools are a great research platform and the majority of consumers prefer to complete some purchase steps online. But, many  consumers still prefer to complete deals in the traditional way.…See More
May 20
Bill Wittenmyer posted a blog post

Will Digital Retailing Stick? Why You Should Adopt an Integrated Sales Process

As states continue to loosen stay-at-home restrictions, will people continue to shop online for vehicles? What I’m hearing from dealers is that digital retailing tools are a great research platform and the majority of consumers prefer to complete some purchase steps online. But, many  consumers still prefer to complete deals in the traditional way.…See More
May 20
Bill Wittenmyer's blog post was featured

4 Tactics to Win and Retain End-of-Lease Customers

Are you ready for the glut of lease vehicles about to hit the market? According to J.D. Power, nearly 2 million vehicles are coming off lease over the next five months. Attracting and selling to end-of-lease customers is a huge opportunity to emerge stronger from the current market downturn. Competition for these buyers will be fierce. Other dealerships, banks and captive…See More
Apr 29
Bill Wittenmyer posted a blog post

4 Tactics to Win and Retain End-of-Lease Customers

Are you ready for the glut of lease vehicles about to hit the market? According to J.D. Power, nearly 2 million vehicles are coming off lease over the next five months. Attracting and selling to end-of-lease customers is a huge opportunity to emerge stronger from the current market downturn. Competition for these buyers will be fierce. Other dealerships, banks and captive…See More
Apr 29
Bill Wittenmyer posted a blog post

How the Speed of Information Can Make or Break the Customer Experience

Your dealership likely spends a lot of money each month for internet leads. Are you responding to each lead within minutes? If not, you’re throwing money away. Fast responses win business. According to a study from the Harvard Business Review, companies that respond to a lead within the first hour are 7X more likely to qualify that lead (defined as having a meaningful conversation with a decision maker) than those who respond even an hour later. Those who respond within an hour are 60X more…See More
Apr 15
Bill Wittenmyer's blog post was featured

3 Digital Retailing Mistakes that Cost You Customers

Various industry studies show over 80 percent of customers want to start the car buying process online. So, it makes sense that more dealerships are implementing digital retailing tools. Today’s customers expect an Amazon-like online shopping experience that is connected, seamless and easy. If your digital retailing tools and process don’t deliver, customers will choose another dealership that can accommodate their needs. …See More
Apr 1
Bill Wittenmyer posted a blog post

3 Digital Retailing Mistakes that Cost You Customers

Various industry studies show over 80 percent of customers want to start the car buying process online. So, it makes sense that more dealerships are implementing digital retailing tools. Today’s customers expect an Amazon-like online shopping experience that is connected, seamless and easy. If your digital retailing tools and process don’t deliver, customers will choose another dealership that can accommodate their needs. …See More
Apr 1
Bill Wittenmyer posted a blog post

3 Reasons Why Direct Mail Still Matters

In our digital world, it can be easy to discredit direct mail – but that’s a mistake. According to the Direct Marketing Association, direct mail has a response rate of up to five percent versus just under one percent for digital. That makes sense when you consider that it’s not unusual for the average person to receive 300 emails a day, half of which they delete without even opening. On the flip side, the average person may receive only three pieces of actual mail a day, all of which they at…See More
Mar 11
DealerELITE liked Bill Wittenmyer's blog post Why You Don’t Really Need to Acquire New Leads
Feb 28
Bill Wittenmyer posted a blog post

Why You Don’t Really Need to Acquire New Leads

We all know new leads are important and you always want to keep that pipeline full. But attracting new customers is expensive, and making more money while spending less is something that every business wants to do. What if I told you that you could save both time and money by nurturing the relationships you already have in your CRM? Research suggests you should spend only…See More
Feb 26
Bill Wittenmyer posted a blog post

Exceed Your 2020 Sales Goals with These 4 Inventory Strategies

The vehicle sales forecast for 2020 looks strong, with S&P Global Ratings expect sales to hit a relatively healthy 16.8 million units. But earning your share of this market depends a lot on how well you manage your inventory: what you stock, when you stock it and how quickly you can get vehicles off your lot. The following inventory strategies will set you up for a profitable New Year. Clear out the old and bring in the new.Don’t waste valuable floor space with aging 2019 models. Establish…See More
Dec 30, 2019
Bill Wittenmyer posted a blog post

Grow Revenue with Elead’s Best Blogs of 2019

As 2019 draws to a close, all of us at Elead would like to thank you, our dealer partners and customers, for a wonderful year. As a token of our appreciation, we’ve compiled a list of our best blog articles on automotive retail from 2019. These insightful articles will give you all the tools you need to grow your dealership’s revenue to new heights in 2020. 3 Strategies to Cultivate…See More
Dec 18, 2019

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
CDK Global
What is your current position within your organization?
VP of Sales
What is your company website?
http://www.elead-crm.com
What is your Facebook page/URL?
http://www.facebook.com/eleadcrm
What is your LinkedIn page/URL?
http://www.linkedin.com/in/bill-wittenmyer-b38018a
How did you specifically hear about DealerELITE? If referred, who?
Community
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
Bill Wittenmyer serves as VP of Sales for CDK Global. He has over 20 years experience in the automotive space.

Highly regarded as a dynamic and motivational speaker, as well as an industry leader with non-traditional views, Wittenmyer speaks at several prominent automotive forums each year and contributes to top news publications and television business shows that reach industry business leaders across the U.S.

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Bill Wittenmyer's Blog

5 Tips to Train & Retain Salespeople

Posted on July 1, 2020 at 2:17pm 0 Comments

How well do you retain sales staff?  The average annual turnover rate for salespeople in our business is 67 percent, according to Automotive News.

 

That’s an alarming statistic when you consider it can cost upwards of $10,000 to replace one salesperson. This figure accounts for recruiting fees, on-boarding costs and potential lost revenue from missed deals.

 …

Continue

Don’t Buy CRM Software Without Asking These Questions

Posted on May 29, 2020 at 12:29pm 0 Comments

You’ve decided to get a CRM or replace an existing one. Now what?

 

A CRM system should help your staff connect with customers, increase sales productivity and provide actionable insights to deliver the great experiences that create long-lasting customer relationships.

 …

Continue

Will Digital Retailing Stick? Why You Should Adopt an Integrated Sales Process

Posted on May 20, 2020 at 10:37am 0 Comments

As states continue to loosen stay-at-home restrictions, will people continue to shop online for vehicles?

 

What I’m hearing from dealers is that digital retailing tools are a great research platform and the majority of consumers prefer to complete some purchase steps online. But, many  consumers still prefer to complete deals in the traditional…

Continue

4 Tactics to Win and Retain End-of-Lease Customers

Posted on April 29, 2020 at 10:43am 0 Comments

Are you ready for the glut of lease vehicles about to hit the market?

 

According to J.D. Power, nearly 2 million vehicles are coming off lease over the next five months. Attracting and selling to end-of-lease customers is a huge opportunity to emerge stronger from the current market downturn.

 

Competition for these buyers will be…

Continue

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