David T. Gould
  • Male
  • Lawrenceville, NJ
  • United States
  • Sloane Toyota Philadelphia, PA
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David T. Gould's Page

Profile Information

Which best describes you?
Dealership
What company do you work for (or own)?
Sloane Toyota Philadelphia, PA
What is your current position within your organization?
Sales Manager | BDC Manager | Fleet Manager
What is your company website?
http://sloantoyotaphiladelphia.com
What is your Facebook page/URL?
http://https://www.facebook.com/Social2Promotional
What is your LinkedIn page/URL?
http://www.linkedin.com/in/davidtgould
How did you specifically hear about DealerELITE? If referred, who?
Facebook.
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
(23) Years of automotive experience... OEM (Toyota Motors), Retail (Toyota, Lexus, Nissan, and Lincoln-Mercury. Owned and operated used / service / parts / towing / dealer support facility. My passions are all things digital and automotive. No job is too big or too small... I've done it... I respect the efforts of what and who it takes to deliver a vehicle successfully @ a fair profit with customer satisfaction.

David T. Gould's Blog

Why Do We Push Potential Clients Back Out Of The Sales Funnel? - brought to you by: DTG - Digital Efficiency

Posted on February 12, 2012 at 12:00am 7 Comments

Digital Efficiency, to me, means getting the most from your digital marketing and digital advertising efforts (dollars). To get the "most", I see a glaring need for the recognition and maximization of Digital Assets. Digital Assets? Digital Parts, Pieces and Flow of the same. This post addresses Digital Flow Efficiency.

Recently, while attending a Digital Marketing training seminar, an interesting observation was pointed out. What happens on your website once a lead…

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Automotive Dealer Data Access - Data Fields, Lock'm Down - DTG Digital Efficiency

Posted on February 8, 2012 at 12:00am 8 Comments

The Data War is raging.

Automotive dealers are becoming more enlightened daily as they are being exposed at NADA and through forums such as DealerElite to the very serious matter of consumer and dealer data leakage. By data leakage, I am referring to the unrestricted polling or scraping of their dealership DMS (computer systems) by vendors providing software "solutions" that are suppose to be helping dealers organize and maximize sales. Typically, these vendors have inserted…

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