David T. Gould commented on Keith Shetterly's blog post GM is "Dot Dumb" ...Again
David T. Gould commented on Jim Radogna's blog post Transparency is Not a Dirty Word
David T. Gould promoted Garry House's blog post From the NCM Institute Blog: Use One-on-One Meetings to Manage Employee Expectations
David T. Gould commented on Sean V. Bradley's blog post Fire Your Internet Sales Manager!
David T. Gould commented on JD Rucker's blog post Pinterest MAY Be Something Dealers Should Consider
David T. Gould posted a status
David T. Gould replied to Tommy Russell's discussion SWITCHING CRMS, NEED RECOMMENDATIONS
David T. Gould replied to Brittany Walker-Cooper's discussion Help!Posted on February 12, 2012 at 12:00am 7 Comments 0 Promotions
Digital Efficiency, to me, means getting the most from your digital marketing and digital advertising efforts (dollars). To get the "most", I see a glaring need for the recognition and maximization of Digital Assets. Digital Assets? Digital Parts, Pieces and Flow of the same. This post addresses Digital Flow Efficiency.
Recently, while attending a Digital Marketing training seminar, an interesting observation was pointed out. What happens on your website once a lead…
ContinuePosted on February 8, 2012 at 12:00am 8 Comments 1 Promotion
The Data War is raging.
Automotive dealers are becoming more enlightened daily as they are being exposed at NADA and through forums such as DealerElite to the very serious matter of consumer and dealer data leakage. By data leakage, I am referring to the unrestricted polling or scraping of their dealership DMS (computer systems) by vendors providing software "solutions" that are suppose to be helping dealers organize and maximize sales. Typically, these vendors have inserted…
ContinueOf the members who voted, 1/3 of you are willing to travel across the country for a conference.
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