Larry Barditch
  • Miami, FL
  • United States
  • Warren Henry Auto Group
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Profile Information

Which best describes you?
Dealership
What company do you work for (or own)?
Warren Henry Auto Group
What is your current position within your organization?
Director of Sales & Marketing
What is your company website?
http://Warrenhenryauto.com
How did you specifically hear about DealerELITE? If referred, who?
Auto trader DAB
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Constant improvement!

Larry Barditch's Blog

PureCars wins Driving Sales "Most Innovative Product 2013" award

Posted on October 17, 2013 at 9:30am 0 Comments

Led by PureCars' CEO Jeremy Anspach (far right), the PureCars team hoists the 2013 Most Innovative product of 2013 @ Driving Sales Executive Summit.  The award winning product, SmartAdvertising, is a complete digital marketing solution that is fueled by a proprietary relevancy search engine developed by PureCars. SmartAdvertising is in "pilot" program, and expected to launch nationwide @ NADA, January 2014. For more information, please contact PureCars' Director of Business Development,…

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Automating your PPC can boost revenues

Posted on July 20, 2012 at 4:01pm 0 Comments

Most Internet Managers bite off more than they can chew, including managing a PPC campaign.  Paid search can be an effective way to increase revenue, but the actual process of managing PPC campaigns can also be very labor intensive. Using software to automate some of the overall effort is one way to help manage and track paid search.

Know that keyword expansion and bid and budget management are kind of the two priorities in paid search management.  Understand the manual process will…

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