"Love this! So glad that someone actually wrote this down - I have been saying for years that cash spiffs and bonuses do not capture everyone’s attention...For monthly bonuses I used event tickets, time off, mini…"
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Richard Stone
- Edmonds, WA
- United States
- Seattle MINI
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Richard Stone's blog post was featuredThe money goes around and around and around....
Stop and take a moment and think about that used car that just came in on trade...have you ever considered the 'trade-chain'. Have you ever looked at a total transaction package from the New car sale to the trade to the trade to the trade...and done the math!It can be a real eye opener when you track all the money every department has made - from sales to F and I to service and parts and back again. I have seen chains that will go to from new car sales to 6 additional transactions...think about…See More
Richard Stone commented on dealerELITE's page Dealer Defender November 2011"As the gsm of a very successfully MINI dealership, I find your comments about my product difficult to comprehend. The word Idiot kept coming to mind. I sold 74 new MINIs in October with a GA of 3400 bucks a car! How many domestic dealer or Hyundai…"
Bobby Compton commented on Richard Stone's blog post The money goes around and around and around...."In times of past many dealers would wholesale their C and D vehicles, yet in today's market it appears many are keeping those vehicles and retailing them to a more sub prime client.
Makes great business sense to keep the chain going on…"
Richard Stone's blog post was featuredThe money goes around and around and around....
Stop and take a moment and think about that used car that just came in on trade...have you ever considered the 'trade-chain'. Have you ever looked at a total transaction package from the New car sale to the trade to the trade to the trade...and done the math!It can be a real eye opener when you track all the money every department has made - from sales to F and I to service and parts and back again. I have seen chains that will go to from new car sales to 6 additional transactions...think about…See More
Richard Stone posted a blog postThe money goes around and around and around....
Stop and take a moment and think about that used car that just came in on trade...have you ever considered the 'trade-chain'. Have you ever looked at a total transaction package from the New car sale to the trade to the trade to the trade...and done the math!It can be a real eye opener when you track all the money every department has made - from sales to F and I to service and parts and back again. I have seen chains that will go to from new car sales to 6 additional transactions...think about…See More
Richard Stone commented on Wayne Weathersby's blog post The Beatings will continue until morale improves!!!"There was a Sales manager, when I first started in this biz that nearly made me quite. He would bully customers, staff and other managers - but the owner thought he was the man! And that's my point - this comes from the second…"
Richard Stone is now friends with Bobby Compton, MANNY LUNA, Ian nethercott and Melanie Eatherton more
Richard Stone's blog post was featuredHow do you handle a "Cyber Bully"
No matter what we do as dealers, there is always one person that takes it upon himself to create a situation that I feel is a form of bulling - customers who threaten to 'Post, blog and Yelp' about their experience at a particular dealership until they get what they want no matter how unreasonable. We are all very concerned about our ratings in one form or another and a ‘rouge’ customer can be very damaging. We seem to have very little recourse in these events and invariably give in to the…See More
MANNY LUNA commented on Richard Stone's blog post How do you handle a "Cyber Bully""Hello Richard, I took a quick look at your reviews and I would love to help..
The one thing that every dealer is missing out on are the good 5 star reviews that noboby ever knows about.
As far as mantaing some dignity and…"
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- Seattle MINI
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- gsm
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Richard Stone's Blog
The money goes around and around and around....
Posted on October 23, 2011 at 10:04pm 1 Comment 2 Promotions
Stop and take a moment and think about that used car that just came in on trade...have you ever considered the 'trade-chain'. Have you ever looked at a total transaction package from the New car sale to the trade to the trade to the trade...and done the math!
It can be a real eye opener when you track all the money every department has made - from sales to F and I to service and parts and back again. I have seen chains that will go to from new car sales to 6 additional… Continue
It can be a real eye opener when you track all the money every department has made - from sales to F and I to service and parts and back again. I have seen chains that will go to from new car sales to 6 additional… Continue
How do you handle a "Cyber Bully"
Posted on August 12, 2011 at 7:13pm 2 Comments 2 Promotions
No matter what we do as dealers, there is always one person that takes it upon himself to create a situation that I feel is a form of bulling - customers who threaten to 'Post, blog and Yelp' about their experience at a particular dealership until they get what they want no matter how unreasonable.
We are all very concerned about our ratings in one form or another and a ‘rouge’ customer can be very damaging. We seem to have very little recourse in these events and…
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