Troy Spring
  • Male
  • Allentown, PA
  • United States
  • Dealer World
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Troy Spring's Discussions

Database Mailings

Started this discussion. Last reply by Troy Spring Apr 6, 2012. 2 Replies

I wonder what most dealers and managers feelings are on Data Base mailings.  What type offer do you give?  How often do you do it?  What are your typical results?  Do you feel it is important to be…Continue

Tags: brain, food, advertising, spring, troy

Wondering, what was your birth order?

Started Dec 20, 2011 0 Replies

I have been reading a lot lately.  I thought it was just time to simply learn more and push myself.   I have to tell you right out of the gates, the first book I picked up has done just that for me.…Continue

Tags: birth, order, management, hiring, food

Driving BIG traffic

Started Aug 24, 2011 0 Replies

I am blessed to have the friends over at Auto Success Magazine who are helping me bring the vision I have for Dealer World to life.  This is this months article.  This site has some of the brightest…Continue

Tags: MAgazine, Autmax, recruiting, Success, Auto

10 hour turn around!!!

Started this discussion. Last reply by Troy Spring Apr 14, 2011. 2 Replies

I was recently asked by a dealership struggling to "help out" and consult.  We were able to make a nice agreement for the dealer do a mailer of ours, guaranteed to make him money and I would "help…Continue

 

Troy Spring's Page

Latest Activity

Cory Manning commented on Troy Spring's blog post Sell Like it was Yesterday
"Troy "Turbo" Spring is the real deal.."
Feb 21, 2015
Troy Spring's blog post was featured

Sell Like it was Yesterday

Sell Like It Was Yesterday I have loved the automobile business since the day I sold my first car in 1987.  I remember collecting that commission check, as an 18 year old kid, who was in shock and awe that someone would pay me that kind of money to do something that I loved.  It was a simple time; look out the window, make sure you never miss an up, do the walk around, the demo drive, the service walk and make sure if you cannot close them that you turn it over to a manager.  “NO T.O., OUT YOU…See More
Feb 21, 2015
Mike Elliott commented on Troy Spring's blog post Sell Like it was Yesterday
"This is a great post, Troy. Thanks for adding it here."
Feb 17, 2015
Al Stidham commented on Troy Spring's blog post Sell Like it was Yesterday
"Good post, Troy.  It sure rings true to those of us on the front lines in this business."
Feb 15, 2015
Troy Spring posted a blog post

Sell Like it was Yesterday

Sell Like It Was Yesterday I have loved the automobile business since the day I sold my first car in 1987.  I remember collecting that commission check, as an 18 year old kid, who was in shock and awe that someone would pay me that kind of money to do something that I loved.  It was a simple time; look out the window, make sure you never miss an up, do the walk around, the demo drive, the service walk and make sure if you cannot close them that you turn it over to a manager.  “NO T.O., OUT YOU…See More
Feb 13, 2015
Troy Spring posted a status
"New Podcast hot off the press. Dial in your marketing dollars for 2015! http://autosuccessonline.com/podcasts/649-troy-spring"
Jan 2, 2015
Brian Pasch commented on Troy Spring's blog post How I can Prove Direct Mail still has the best ROI
"Great points here Troy. "
May 1, 2014
Christopher Bragg commented on Troy Spring's blog post How I can Prove Direct Mail still has the best ROI
"Hey Troy, Great post! I am curious to know what you think is the best list for generating leads for these dealers. As a list provider and as a technology provider I obviously have a tainted opinion based on our clients ordering habits. Send me a…"
Apr 29, 2014
Charles Sullivan left a comment for Troy Spring
"Hi Troy - Apologies not trying to hijack your post. I thought it helpful to back up your point with real numbers from the field happening today. As you know dealers want results now and direct mail attached to an event is the most effective way to…"
Apr 28, 2014
Troy Spring's video was featured

Cut Out Your Biggest Expense!

President of Dealerworld and Advestigate Troy "Turbo" Spring brings you one of the biggest ways to save money and expenses within your dealership, which is EGO!
Apr 28, 2014
Troy Spring was featured
Apr 28, 2014
Troy Spring's blog post was featured

How I can Prove Direct Mail still has the best ROI

How I can prove Direct Mail is still the strongest advertising ROI there is in the Auto Business BAR NONE!A short back story: I started in the car business back in 1987 as a young kid who wanted to learn all I could about this business. One thing I caught on to quickly was that whenever we had a “Mailer” sale going on, I wanted to work bell to bell.   Who wouldn’t, we were always so busy and I made a great paycheck those weeks. Nothing changed in the next 4 years that I sold.  I continued to…See More
Apr 28, 2014
Troy Spring commented on Troy Spring's blog post How I can Prove Direct Mail still has the best ROI
"I agree with those points for sure Geoff!  I have said that many times!"
Apr 24, 2014
Geoffrey Wise commented on Troy Spring's blog post How I can Prove Direct Mail still has the best ROI
"Love this post Troy! You hit on a lot of great points. I stand with you as someone that believes & knows direct mail is the king when it comes to driving traffic into a dealership. I would also add that using direct mail for lead generation…"
Apr 24, 2014
Troy Spring commented on Troy Spring's blog post How I can Prove Direct Mail still has the best ROI
"Charles, I appreciate your comments. ( even though you hijacked my seemingly non pitchy post with your company and results ...lol )  We too have had great success with mail in many areas.   I wish you well and please feel free to ring me…"
Apr 24, 2014
Charles Sullivan commented on Troy Spring's blog post How I can Prove Direct Mail still has the best ROI
"I'm about to do something that is probably frowned upon in business, (I'll explain in a minute) but I absolutely 100% agree with Troy's point. Direct mail is far and away the most effective lead generation tool in the automotive…"
Apr 24, 2014

Profile Information

Which best describes you?
Vendor
What company do you work for (or own)?
Dealer World
What is your current position within your organization?
President
What is your company website?
http://www.mydealerworld.com
What is your Facebook page/URL?
http://Tom Kain, marketing and direct mail printers, Auto max, Know...
What is your LinkedIn page/URL?
http://Any way
How did you specifically hear about DealerELITE? If referred, who?
Chris Saraceno
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
My forte is training, motivation and direct mail. Dealer World Also does consulting that has resulted in every store we ever "touch" moving in the right direction. There is no store to big or small that Dealer World can't increase the business with our passion, sales processes and experience in advertising. What I offer to dE is my ongoing support of this community. I will give all the FREE training and education I can to dealers who wish to hear a fresh perspective as well as contribute my thoughts to others through their post. I appreciate the forum you have provided me to get my voice heard.

Troy Spring's Videos

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Troy Spring's Blog

Sell Like it was Yesterday

Posted on February 13, 2015 at 8:24am 3 Comments

Sell Like It Was Yesterday

 

I have loved the automobile business since the day I sold my first car in 1987.  I remember collecting that commission check, as an 18 year old kid, who was in shock and awe that someone would pay me that kind of money to do something that I loved.  It was a simple time; look out the window, make sure you never miss an up, do the walk around, the demo drive, the service walk and make sure if you cannot…

Continue

How I can Prove Direct Mail still has the best ROI

Posted on April 24, 2014 at 9:20am 6 Comments

How I can prove Direct Mail is still the strongest advertising ROI there is in the Auto Business BAR NONE!

A short back story: 

I started in the car business back in 1987 as a young kid who wanted to learn all I could about this business. One thing I caught on to quickly was that whenever we had a “Mailer” sale going on, I wanted…

Continue

Do something

Posted on June 17, 2013 at 12:59pm 0 Comments

A long time ago I read a book called "Death by Meeting" it was a great book written by Patrick Lencione.  Although the book was filed with great concepts and ideas, I remember taking away one thing from it; Don't meeting yourself to death. Instead, actually go do something. 



I teach everyone around me to actually ask themselves in any down time of the day at all "What should or could I be doing now".   Have the one minute manager meetings, get the heck out of them and go put…

Continue

Don't commit Digital Suicide

Posted on March 25, 2013 at 1:23pm 3 Comments

Don't commit digital Suicide.   

Sitting in a few conferences over the past few weeks, I have been able to confirm my suspicions.  There are many dealers and vendors that think tradition media is dead.  They are on the road of committing digital suicide for dealers all over the country.  If you are lucky enough not to be infected by this yet, you will be able to dominate your market easier than ever.  I should mention…

Continue

Comment Wall (6 comments)

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At 12:21pm on April 28, 2014, Charles Sullivan said…

Hi Troy - Apologies not trying to hijack your post. I thought it helpful to back up your point with real numbers from the field happening today. As you know dealers want results now and direct mail attached to an event is the most effective way to make it happen. I agree lets connect offline shoot me your contact info charlie@theautoagency.net and Ill touch base with you during the week.

 

At 11:02am on January 6, 2012, Andrea G Bongiovanni said…

Troy, Im very interested and look forward to chatting.

At 8:19pm on April 5, 2011, Joseph M Bonincontri said…
your a good guy Troy
At 8:58am on December 31, 2010, NANCY SIMMONS said…
Troy, Please join my group, Nothing but Net here on dE...Get a discussion going regarding direct mail.... Then we can talk about your product....
At 12:04pm on December 30, 2010, MANNY LUNA said…
Lets Roll!!
At 7:16pm on December 29, 2010, NANCY SIMMONS said…
Congratulations on being featured Troy! 

PollDaddy

 
 
 

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