Brian Pasch's Blog – November 2010 Archive (2)

Review Websites Are Filled With Adsense Creating Brands Leaks and low POD Score

I visited a website called Car Dealer Check (CarDealerCheck.com) by a Twitter comment on an unrelated topic and when I landed on the page for a Nissan Dealer in Florida.

I was taken back by how many paid ads were running on this dealership listing page. Take a look at the page that I found for Sutherlin Nissan of Fort Meyers below:…

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Added by Brian Pasch on November 17, 2010 at 7:55am — 2 Comments

PrestoReviews Now Rolled Up in Google Places

Since Google has integrated Google Places into organic search it is clear that there is no greater search marketing priority for car dealers than to start an Internet Reputation Management (IRM) process. That IRM program cannot focus on one review site but must focus on multiple review websites.

I take the position that a local dealer needs to have at least 100 positive reviews and in more competitive markets, TWICE the number of…

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Added by Brian Pasch on November 13, 2010 at 7:30am — No Comments