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Brian Pasch
  • Male
  • Rumson, NJ
  • United States
  • PCG Consulting
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Brian Pasch's video was featured

Brian Pasch Comments on Autotrader Buying VinSolutions

http://www.pcgdigitalmarketing.com Brian Pasch, CEO of PCG Digital Marketing discusses the impact of Autotrader's announcement to purchase VinSolutions in Ma...
Mar 18
Karl Jensvold liked Brian Pasch's blog post Why Google My Business Is Your Best Free Source of Website Traffic
Sep 26, 2015
Brian Pasch's blog post was featured

Why Google My Business Is Your Best Free Source of Website Traffic

Most business owners are aware that Google offers their business a free "yellow pages" listing, and some know that it is now called My Business. For auto dealers, the importance of an optimized My Business listing will become evident as you read this article but the concepts described here apply to all business owners.Most every time a consumer conducts a search for an auto dealership, like Orange County Infiniti Dealers shown above, the My Business listings will show. Google associates certain…See More
Sep 26, 2015
Brian Pasch was featured
Sep 26, 2015
DealerELITE commented on Brian Pasch's blog post Why Google My Business Is Your Best Free Source of Website Traffic
"Excellent Blog Brian, thank you for sharing with the dE team"
Feb 24, 2015
Sharon Hill commented on Brian Pasch's blog post Why Google My Business Is Your Best Free Source of Website Traffic
"wow this is awesome, Brian! I do have to read it again at least once, to absorb everything though. "
Feb 23, 2015
Brian Pasch was featured
Feb 23, 2015
Brian Pasch's blog post was featured

Why Google My Business Is Your Best Free Source of Website Traffic

Most business owners are aware that Google offers their business a free "yellow pages" listing, and some know that it is now called My Business. For auto dealers, the importance of an optimized My Business listing will become evident as you read this article but the concepts described here apply to all business owners.Most every time a consumer conducts a search for an auto dealership, like Orange County Infiniti Dealers shown above, the My Business listings will show. Google associates certain…See More
Feb 23, 2015
Steve Camp commented on Brian Pasch's blog post Why Google My Business Is Your Best Free Source of Website Traffic
"Brian, Great article! Our Infiniti of Naperville location has made a concerted effort to improve our Google Reviews over the past 120 days. I wanted a better way to track the change and share the results with others. Looks like this would be…"
Feb 23, 2015
Brian Pasch updated their profile
Feb 22, 2015
Brian Pasch posted a blog post

Why Google My Business Is Your Best Free Source of Website Traffic

Most business owners are aware that Google offers their business a free "yellow pages" listing, and some know that it is now called My Business. For auto dealers, the importance of an optimized My Business listing will become evident as you read this article but the concepts described here apply to all business owners.Most every time a consumer conducts a search for an auto dealership, like Orange County Infiniti Dealers shown above, the My Business listings will show. Google associates certain…See More
Feb 21, 2015
Brian Pasch's blog post was featured

Automotive Marketing Managers: Organize and Analyze Before Spending More Money

By Brian PaschGeneral Managers of automotive dealerships get anywhere from 10-20 calls a week from companies trying to sell them a new product, service, or technology concept. Some GMs have said that number is more like 10 per day, so you can understand why…See More
May 21, 2014
Brian Pasch posted a blog post

Automotive Marketing Managers: Organize and Analyze Before Spending More Money

By Brian PaschGeneral Managers of automotive dealerships get anywhere from 10-20 calls a week from companies trying to sell them a new product, service, or technology concept. Some GMs have said that number is more like 10 per day, so you can understand why…See More
May 21, 2014
Brian Bennington commented on Brian Pasch's blog post Creating A Social Media Internship Program At Your Dealership
"Brian, Great advice for a manageable and economical way to bring Social Media in house.  I've used the local colleges on and off for the last fifteen years, and most of the time with pretty good success  Never did a brochure, as…"
May 13, 2014
Ashley Taborsky commented on Brian Pasch's blog post Creating A Social Media Internship Program At Your Dealership
"Couldn't agree more. Thanks, Brian!"
May 12, 2014
Brian Pasch commented on Brian Pasch's blog post Creating A Social Media Internship Program At Your Dealership
"Ashley Thank you for your comments and yes, dealers should reach out to potential educational institutions and see what they require.  The brochure that I suggested would be complete the the role, responsible, and expectations of the intern.…"
May 12, 2014

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
PCG Consulting
What is your current position within your organization?
CEO
What is your company website?
http://www.pcgconsultingservices.com/
What is your Facebook page/URL?
http://https://www.facebook.com/brianpasch
What is your LinkedIn page/URL?
http://www.linkedin.com/in/brianpasch
How did you specifically hear about dealerELITE? If referred, who?
Invitation on LinkedIn
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
I'm an active contributor to automotive content and educational webinars.

Brian Pasch's Videos

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Brian Pasch's Blog

Why Google My Business Is Your Best Free Source of Website Traffic

Posted on February 21, 2015 at 7:00pm 3 Comments

GMB Most business owners are aware that Google offers their business a free "yellow pages" listing, and some know that it is now called My Business. For auto dealers, the importance of an optimized My Business listing will become evident as you read this article but the concepts described here apply to all business owners.

Most every time a consumer conducts a search for an auto dealership, like Orange County…

Continue

Automotive Marketing Managers: Organize and Analyze Before Spending More Money

Posted on May 21, 2014 at 12:30pm 0 Comments

By Brian Pasch

General Managers of automotive dealerships get anywhere from 10-20 calls a week from companies trying to sell them a new product, service, or technology concept. Some GMs have said that number is more like…

Continue

Creating A Social Media Internship Program At Your Dealership

Posted on May 10, 2014 at 2:30pm 4 Comments

By Brian Pasch

Dealers who have been struggling to create a consistent social media presence, may turn to third party vendors to assist with their social media. However, many of the social media companies serving car…

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10 Tips To Make Your Automotive Website Cutover Successful

Posted on May 1, 2014 at 10:00pm 0 Comments

changed-websites

By Brian Pasch



There is much misinformation about changing website platforms, and if you plan properly, the transition can go very smoothly. The key is to get all the parties together to discuss integration to your dealership's DMS, inventory management tools, CRM platform, advertising…

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Comment Wall (1 comment)

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At 8:39pm on June 23, 2011, Richard Emmons said…
Thanks Brian. Ever need anything. 772-579-6703 remmons@aol.com
 
 
 

Blog Posts

Setting up Google User Explorer

Posted by Paul Potratz on May 27, 2016 at 10:22am 0 Comments

Google's User Explorer lets us identify individual users by client ID and isolate data.  That way, we can evaluate the user and identify the path that they're taking so we can better personalize the experience for…

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5 Common Blogging Mistakes

Posted by sara callahan on May 27, 2016 at 8:37am 0 Comments

Today, it’s a content-drive world. There is so much content in…

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Innovative Ways to Create your Brand

Posted by Angelina Brown on May 27, 2016 at 8:02am 0 Comments

Branding is crucial point for any kind of business.

Your brand communicates who you are and what you do as a business. It helps you stand out from competitors in your market. And it represents a promise to your…

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How to Buy a New Suspension Fork for a Hardtail Mountain Bike

Posted by Stella Lemon on May 27, 2016 at 5:54am 0 Comments

About a year ago I purchased an entry level hardtail mountain bike. At the time I did not want to spend a lot of money and I did not want poor quality. So I purchase a bike that had a good frame and basic components.…

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5 Mentors That Will Improve Your Prosperity

Posted by DealerELITE on May 26, 2016 at 4:30pm 1 Comment

5 Mentors That Will Improve Your Prosperity

What to focus on and how to achieve your goals are factors that aid your personal and professional development. Chris Saraceno, Vice…

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Making Fans of Recall Customers: Nothing worth Having Comes Easy (Part 1)

Posted by Chris Miller on May 26, 2016 at 9:58am 0 Comments

The subject of recalls has provided plenty of fodder for some in the…

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