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Posted on May 10, 2012 at 12:57pm 0 Comments 0 Promotions
To all Dealer Principals or General Managers reading this post, "Are you tired of having a dozen+ stand alone reports to review each month? Are you challenged to know how to leverage vendor reports to make business decisions?"
How many reports are generated each month by dealership vendor partners? My…
Continue Posted on May 7, 2012 at 10:06pm 0 Comments 0 Promotions
I am pleased to invite Dealer Principals, General Managers, and Dealership Executive Managers to the Napa Valley Executive Retreat on September 15th and 16th, in the beautiful Napa Valley.
First Class Educators is hosting this special event for dealership executives this fall and I will be one of the featured speakers. I love wine and the Napa Valley so this is a perfect match for me! …
Continue Posted on April 29, 2012 at 9:55am 0 Comments 0 Promotions
In this blog post I reference two published research papers that cover a very important topic: Identifying fake online reviews. The two research papers I reference below, start to shed light on how online communities and the search engines…
Posted on April 17, 2012 at 9:54pm 0 Comments 1 Promotion
Dealers looking to expand their online brand visibility must consider retargeting.
If you are not familiar with retargeting, here is the synopsis.
Any consumer that visits a…
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Of the members who voted, 1/3 of you are willing to travel across the country for a conference.
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