John Fuhrman's Blog – August 2012 Archive (3)

Warm Bodies Are Not Enough

Part of our marketing is to monitor help wanted ads for sales people.  I've seen some that should be very effective, but far too many are less than acceptable.  The only way to describe them is pure laziness.  The only other possibility is that the dealer is still running the sales department on "The Warm Body Theory."  That's where dealers who are stuck in the 1980's still believe that if they keep hiring warm bodies, eventually they'll end up with some "natural" sales talent.…

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Added by John Fuhrman on August 24, 2012 at 10:30am — 1 Comment

SPECIAL ANNOUNCEMENT - FOR IMMEDIATE RELEASE

FOR IMMEDIATE RELEASE

Additional Information - Email dealerresourcegroup@gmail.com.

 

DIGITAL DEALER CONFERENCE BRINGS AN INTERNET EXPERT BACK

 

WILMINGTON, NC  August 17th, 2012 - The Dealer Resource Group is pleased to announce that…

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Added by John Fuhrman on August 17, 2012 at 1:00am — No Comments

You Don't Get The Gold For Just Showing Up

Every time they come on I'm drawn in.  I root for people in sports I either have never seen before or still don't understand.  But, my favorite part of the Olympics is when they share the journey that each athlete had to make to get there.  When they share how obstacles had to be overcome, sacrifices had to be made, and most importantly, goals that had to be set.  When one hears the stories of these special athletes, it's difficult to complain…

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Added by John Fuhrman on August 9, 2012 at 6:10pm — No Comments

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