Automotive Management Minute with Richard Bustillo on Customer Retention

Another clip in the Automotive Management Minute series with Richard Bustillo, focused on Customer Retention strategies used by the team at Rick Case Honda. Be sure to visit Richard's blog at and friend him on Facebook at

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Comment by David Villa on May 11, 2012 at 6:40am
Forget thinking out of the box... "what box"?!

Great Job!
Comment by Ralph Paglia on May 11, 2012 at 5:02am

When you watch this video you will be amazed at all the services and amenities being offered at Rick Case Honda... They are the epitome of a "Destination Dealership" where automotive consumers can do everything from buy gas at cheap prices, pay parking tickets... and even get married!
See why Richard Bustillo is widely acclaimed as one of the best General Managers in the auto industry, and be sure to leave Richard a comment about his video.

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