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mark rikess
  • Male
  • Los Angeles, CA
  • United States
  • The Rikess Group
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mark rikess's Page

Latest Activity

mark rikess is now friends with Randy Cox and Jeff Cowan
Mar 15, 2012
Kevin Bookbinder liked mark rikess's blog post Winning the Price Wars
Nov 8, 2011
mark rikess was featured
Nov 6, 2011
Chris Saraceno liked mark rikess's profile
Nov 6, 2011
Chris Saraceno liked mark rikess's blog post Winning the Price Wars
Nov 6, 2011
mark rikess's blog post was featured

Winning the Price Wars

 WINNING THE PRICE WARSAs most of you know, I have over 150 One Price Selling dealer clients. In talking to dealers who are interested in this selling process, I always hear, “My market is different. We have a number of dealers who just give cars away. How can I compete?” For starters, most markets aren’t that different - they are highly price competitive - therefore, you don’t want to compete solely on price. You want to create a differentiated sales process that allows you to get your fair…See More
Nov 6, 2011
mark rikess posted a blog post

Winning the Price Wars

 WINNING THE PRICE WARSAs most of you know, I have over 150 One Price Selling dealer clients. In talking to dealers who are interested in this selling process, I always hear, “My market is different. We have a number of dealers who just give cars away. How can I compete?” For starters, most markets aren’t that different - they are highly price competitive - therefore, you don’t want to compete solely on price. You want to create a differentiated sales process that allows you to get your fair…See More
Nov 6, 2011
mark rikess was featured
Oct 24, 2011
mark rikess is now friends with Kelly Michelle Darwin, Joseph M Bonincontri and Garry House
Mar 18, 2011
mark rikess left a comment for Joseph M Bonincontri
"The best women sales people have a very different than the men that manage them. Most male managers don't have a clue how to manage women. Women want to be accurate, don't want to play games, talk in stories and want to be listened to;…"
Feb 18, 2011
mark rikess and Bill Krouse are now friends
Sep 2, 2010
mark rikess was featured
Sep 2, 2010
mark rikess and Grant Cardone are now friends
May 23, 2010
mark rikess is now a member of DealerELITE.net
May 23, 2010

Profile Information

Which best describes you?
Trainer
What company do you work for (or own)?
The Rikess Group
What is your current position within your organization?
ceo
What is your company website?
http://www.rikessgroup.com
What is your Facebook page/URL?
http://vAuto; MPI; ResponseLogix; Digital Air Strike
What is your LinkedIn page/URL?
http://email or phone
How did you specifically hear about dealerELITE? If referred, who?
Brian Benstock
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
Auto industry veteran who's demonstrated the ability to create "leading edge" solutions

Mark rikess's Blog

Winning the Price Wars

Posted on November 6, 2011 at 2:26pm 0 Comments

 

WINNING THE PRICE WARS

As most of you know, I have over 150 One Price Selling dealer clients. In talking to dealers who are interested in this selling process, I always hear, “My market is different. We have a number of dealers who just give cars away. How can I compete?” For starters, most markets aren’t that different - they are highly price competitive - therefore, you don’t want to compete solely on price. You want to create a differentiated sales…

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Blog Posts

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Make sure your site is accessible and resourceful to your clients.

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News for the Week of 2.4 

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There is a constant stream of advice from industry experts concerning…

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The Long Arm of Loyalty

Posted by Tom Cannata on February 4, 2016 at 9:05am 1 Comment

In the decades I’ve been in the automotive industry, I’ve rarely seen…

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