Hearing the words, "That guy's been here before," can crush the spirit of a sales consultant..or can it? Be wary of another sales consultant giving you "advi...
Favorite of 1 person
I've viewed htis 3 times very strong , excellent .....
I like this the sale psychology of the neg heads in sales can ruin and dampen the sales environment sales staff that that try to use negative tactics on colleagues should not be in a professional environment they stifle sales dont hang around them in the dealership.
The point of the video has more meaning when you view it from the dealer's perspective. The question of "who owns the customer" surfaces the reality that the dealer does since it was his investment in the facility and advertising that attracted them to begin with. Of course the salesperson has a vested interest as well but only as long as he/she follows the sales process instituted by the dealer which typically includes obligations for a structured follow up to preserve the commission and arrangements for split deals for unexpected be-backs which might be the subject of this vdeo..
First impressions are irretrievable so if a sales consultant hesitates when approaching a customer because they are only focused on their self interests to earn a commission then they can't complain if the dealer doesn't consider the sales consultants interests in other matters. The partnership between the sales consultant, the customer and the dealer are co-dependent on everyone protecting each other's interests and greeting a customer - anyone's customer - is everyones responsibility regardless of who earns the commission. Besides, the next unexpected customer might be yours!
Sign Upor Sign In
Or sign in with:
Posted by Anne Fleming on September 2, 2015 at 12:43pm
Surveys indicate the top reason women do not purchase at a dealership on their first visit is they are still looking. However, only 4 in 10 of those “shoppers” who leave a…
Posted by Sean V. Bradley on September 2, 2015 at 12:39pm
Sign Up for my FREE NADA University…
Posted by Renee Stuart on September 2, 2015 at 12:00pm
Donald Trump was born in…
Posted by Rob Gehring on September 2, 2015 at 10:08am
Today's dealerships face a lot of competition…
Posted by Joseph Little on September 1, 2015 at 3:36pm
Here’s some honest for you. I avoided…
Posted by Paul Potratz on September 1, 2015 at 2:30pm
When was the last time you wowed someone with your creative? Many dealers fall into a cycle of bland commercials, templated websites, and average marketing. This week on Think Tank …
© 2015 Created by DealerELITE.
Report an Issue |
Terms of Service
Please check your browser settings or contact your system administrator.