Vinnie Micciche
  • Male
  • Windham, NH
  • United States
  • Strolid, Inc
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Which best describes you?
Vendor Partner
What company do you work for (or own)?
Strolid, Inc
What is your current position within your organization?
President
What is your company website?
http://www.strolid.com
What is your Facebook page/URL?
http://https://www.facebook.com/strolidresults/?fref=ts
What is your LinkedIn page/URL?
http://https://www.linkedin.com/company/3654380?trk=tyah&trkInf...
How did you specifically hear about DealerELITE? If referred, who?
referral
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
24 years of Automotie experience from sales to F&I to General Manager. I was BDC Director and Ecommerce Director for Group 1 Automitives East Region and oversaw a 100 person centralized BDC for Group 1. I started Strolid 3 years ago and crrently service 50 Dealers nation wide.

Vinnie Micciche's Blog

How do you track the effectiveness of your online business?

Posted on May 5, 2010 at 11:38am 0 Comments

I was recently speaking for a group of dealers from France and a gentleman from an Automotive research firm mentioned that 95% of all people are online. I've heard 70% to 95%. So let's just say it is a large majority of our customers.



For the past decade our company has been measuring effectiveness by three means. The walk in up, phone up and intenet lead. I believe we track this data as well as anyone. My closing ratios always compare with other large dealer groups and other sources… Continue

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At 9:09pm on April 13, 2010, Chris Saraceno said…
Welcome, Add your photo and They will make you a featured member

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