The people who work at Potratz have shaped us into the brand awareness and engagement agency that we are today.

Potratz is comprised of multiple companies that all work together to form one brand. In this week’s Think Tank Tuesday, I introduce you to the people that Potratz is comprised of and give you one important tip that you should be…

Why are Instant Articles beneficial? Facebook provides a guide to Instant Article configuration so that you can use their content management system.



• Instant Articles are 10x faster than traditional mobile web articles

• They’re read 20% more often 

• Clients are 70% less likely to leave the article once they’re there.



Watch this week's Hard Facts now for more info!…

Will new opportunities set you apart from the competition or will they be a distraction? In order for you to stay relevant and grow in your industry, you can't remain stagnant.

In this week’s Think Tank Tuesday, I tell a personal story about a serial entrepreneur that you might want to hear. Watch now for more info.

Comment below for future Think Tank Tuesday ideas!…

With Google's new robust analytic platform, you'll be able to handle all of your tracking needs.  By watching this week's Hard Facts, you'll have all the information you need to succeed with Google Analytics 360.

Samantha will cover all 8 tools that are included in the entire suite.

How will you use them to benefit your business?…

Live chat has become the leading method for online customer support. Businesses are able to engage with more and more customers through online channels. Want to know why your business should use live chat for support?

Customers simply love live chat. It is one of the best ways to enjoy instant communication with a company. It also leads to the…

The Automotive Advertising Experts show is hosted by Philip Zelinger, the President of Ad Agency Online. 

Philip will be joined by Ron Morrison, the President of iDrove.IT, on Friday, September 12th…

Do you remember the last time you were excited to watch a commercial on television? If you're like most people, that probably never happens. Over 50% of new automotive shoppers are more likely to watch your commercials when you use…

It's Not Too Late to Keep Your Ad Budget Healthy And Your Dealership Profitable

Stop valuing quantity over…

Still not making more money?

Have you tried everything but still can't increase your profits? If you're struggling to bring in more money--even with all of your current marketing…

If you haven't started employing digital marketing then you're missing out on tremendous potential. Digital is generating excellent return for the brands using it to promote their business—your competitors included.…

Are you making the right decisions with your dealership’s advertising budget? If you’re focusing on what’s cheap and not what’s smart, you could be neglecting key components of your marketing strategy.…

Video testimonials are an excellent way of displaying your brand's authority, and can directly influence a purchasing decision for a potential shopper. Viewers of your testimonials want answers to specific questions about previous shopper experiences. If your dealership currently does video testimonials or if you are considering them, then you may be interested to know that there is as a wrong way and a right…

Find Out How You Can Win And Keep Service Customers…

Find Out About The Strategies That Led To It's Success



In Part 1 of a two-part series: Learn about the processes implemented to increase profits in service, parts, and sales.



Find out how your dealership can increase its profits using the same strategies that made this dealership the most profitable in its market.…

In order to be a highly successful business, you need to have a solid organizational hierarchy. Learn what you need to create an organizational chart and how it will effect your organization's growth.

Do you ever find yourself asking: How long should a video walk around be? When do you have too much content in an email blast? What makes a great landing page? On this week's Think Tank Tuesday, I'll cover these questions and more!



  Tune in now and…

On this week's Think Tank Tuesday:

• Find out what tool your website is missing…