Anne Fleming
  • Female
  • Pittsburgh, PA
  • United States
  • Women-Drivers.com
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Anne Fleming posted a blog post

Behavior Economics in 2018 | Increase Sales to Women by $2 Million

As we gear up for 2018, we’re providing you with a powerful white paper. While everyone knows the power of women buyers, are you aware of how women are impacting your business?What percentage of your business is generated by women?What percentage of your leads are generated by women?What percentage of your service drive business is generated by women?Clearly, you can’t grow what you don’t know!The average new car dealer sells 819 vehicles annually to women. But if you don’t have a benchmark for…See More
Dec 6, 2017
Anne Fleming's blog post was featured

Be a Destination Dealer by 2020

Want to differentiate your store from others and grow your top and bottom line numbers? Women are now buying 45% of all cars at new car dealerships, which translates into an average of 620 new and used vehicles combined annually.What processes can be implemented for ups, guests, and women shoppers to optimize their experience at your dealership, especially the ones who walk in and say they’re just looking? Do your front-line people think these guests aren’t serious and ignore them or does your…See More
Nov 9, 2017
Anne Fleming posted a blog post

Be a Destination Dealer by 2020

Want to differentiate your store from others and grow your top and bottom line numbers? Women are now buying 45% of all cars at new car dealerships, which translates into an average of 620 new and used vehicles combined annually.What processes can be implemented for ups, guests, and women shoppers to optimize their experience at your dealership, especially the ones who walk in and say they’re just looking? Do your front-line people think these guests aren’t serious and ignore them or does your…See More
Nov 8, 2017
Anne Fleming's blog post was featured

How Can You Increase Your Sales to Women?

One Size Fits All No Longer Applies According to the NADA, new vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of every 10 cars, how can you increase your sales to women by 7% to 10%?Ten years ago, the ad spend was…See More
Oct 20, 2017
Anne Fleming posted blog posts
Oct 18, 2017
Anne Fleming's blog post was featured

Millennial Women and Your Market Share

Reshaping The Industry’s Economy The millennial. Individuals born between 1980 and 2000 comprise ‘one of the largest generations in history’. In a recent article “Millennials Coming of Age”, by Goldman Sachs, millennials are not only poised to reshape the economy, but are about to move into prime spending years. Millennials overtook Baby Boomers, ages 51 to 69, as the largest generation according to the U.S. Census Bureau.Women of all age groups are buying 4.5 out of every 10 vehicles. However,…See More
Oct 5, 2017
Anne Fleming posted a blog post

Millennial Women and Your Market Share

Reshaping The Industry’s Economy The millennial. Individuals born between 1980 and 2000 comprise ‘one of the largest generations in history’. In a recent article “Millennials Coming of Age”, by Goldman Sachs, millennials are not only poised to reshape the economy, but are about to move into prime spending years. Millennials overtook Baby Boomers, ages 51 to 69, as the largest generation according to the U.S. Census Bureau.Women of all age groups are buying 4.5 out of every 10 vehicles. However,…See More
Oct 4, 2017
Anne Fleming posted a blog post

The Science of Shopping vs Buying | What it Means to You

‘Buying a car’ versus ‘shopping without buying’ emits a varied set of emotions for women car buyers.A new Women-Drivers.com study reveals that when there is money in the game, emotions dial up with the heightened sense of commitment. The data reported by women in the…See More
Sep 13, 2017
Anne Fleming's blog post was featured

Do You Know How Many Dealers Women Buyers Are Visiting?

Industry experts tell us that car buyers go to 1.6 dealerships to buy a vehicle.From the Women-Drivers.com 2017 US Women’s Car Dealership Report, we find that number to be true for half of women car buyers. The other half report a very different answer altogether. An amazing forty-six percent of women car buyers are going to twice the industry average, or 3.2 dealer visits.Which begs a few questions:Are the industry experts talking to…See More
Jun 21, 2017
Anne Fleming posted a blog post

Do You Know How Many Dealers Women Buyers Are Visiting?

Industry experts tell us that car buyers go to 1.6 dealerships to buy a vehicle.From the Women-Drivers.com 2017 US Women’s Car Dealership Report, we find that number to be true for half of women car buyers. The other half report a very different answer altogether. An amazing forty-six percent of women car buyers are going to twice the industry average, or 3.2 dealer visits.Which begs a few questions:Are the industry experts talking to…See More
Jun 21, 2017
Anne Fleming's blog post was featured

Top Service Drive Brands Rated by Women for 2017

Sixty-two percent of women report that they return to the dealerships where they first purchased their vehicles to then have them serviced. This highlights the potential to grow value among this critical market segment.Changing family dynamics have put women squarely in the driver’s seat with an estimated one-half of all cars sold being purchased by women who are then directly responsible for decisions involving vehicle maintenance and service appointment scheduling.This makes offering…See More
Jun 7, 2017
Anne Fleming posted a blog post

Top Service Drive Brands Rated by Women for 2017

Sixty-two percent of women report that they return to the dealerships where they first purchased their vehicles to then have them serviced. This highlights the potential to grow value among this critical market segment.Changing family dynamics have put women squarely in the driver’s seat with an estimated one-half of all cars sold being purchased by women who are then directly responsible for decisions involving vehicle maintenance and service appointment scheduling.This makes offering…See More
Jun 7, 2017
Anne Fleming's blog post was featured

Understanding the needs of female buyers – The 2017 U.S. Women’s Car Dealer Report

Discover 5 things the 2017 U.S. Women's Car Dealer Report will help you understand your female clientele better in this interview on CBT News with Joe Grubb.See More
May 5, 2017
Anne Fleming posted a blog post

Understanding the needs of female buyers – The 2017 U.S. Women’s Car Dealer Report

Discover 5 things the 2017 U.S. Women's Car Dealer Report will help you understand your female clientele better in this interview on CBT News with Joe Grubb.See More
May 5, 2017
Anne Fleming's blog post was featured

Women’s 2017 Top Rated Car Brands when Purchasing

According to Autodata,17.6 million new vehicles were sold last year, setting a record for cars and trucks. One distinct group of consumers contributed an estimate 8.0 million units to that total: women buyers.Dealers seeking to sell more to this critical market segment can start taking new actions and, in the process, collect data to improve the purchasing, service drive and shopping experiences for this powerful buyer.By the Numbers From our…See More
May 3, 2017
Anne Fleming posted a blog post

Women’s 2017 Top Rated Car Brands when Purchasing

According to Autodata,17.6 million new vehicles were sold last year, setting a record for cars and trucks. One distinct group of consumers contributed an estimate 8.0 million units to that total: women buyers.Dealers seeking to sell more to this critical market segment can start taking new actions and, in the process, collect data to improve the purchasing, service drive and shopping experiences for this powerful buyer.By the Numbers From our…See More
May 3, 2017

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
Women-Drivers.com
What is your current position within your organization?
President + Car Buying Advocate of Women-Drivers.com
What is your company website?
http://www.women-drivers.com
What is your Facebook page/URL?
http://https://www.facebook.com/WomenDrivers
What is your LinkedIn page/URL?
http://www.linkedin.com/in/annefleming
How did you specifically hear about DealerELITE? If referred, who?
Dealer
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
What do we offer dealers? NEW ways to market to women to increase sales and increase loyalists for dealers.

Anne Fleming's Blog

Behavior Economics in 2018 | Increase Sales to Women by $2 Million

Posted on December 6, 2017 at 3:07pm 0 Comments

As we gear up for 2018, we’re providing you with a powerful white paper. While everyone knows the power of women buyers, are you aware of how women are impacting your business?

  • What percentage of your business is generated by women?
  • What percentage of your leads are generated by women?
  • What percentage of your service drive business is generated by women?

Clearly, you can’t grow what you don’t know!

The average new…

Continue

Be a Destination Dealer by 2020

Posted on November 8, 2017 at 6:22pm 0 Comments

Want to differentiate your store from others and grow your top and bottom line numbers? Women are now buying 45% of all cars at new car dealerships, which translates into an average of 620 new and used vehicles combined annually.

What processes can be implemented for ups, guests, and women shoppers to optimize their experience at your dealership, especially the ones who walk in and say they’re just looking? Do your front-line people think these guests aren’t serious and ignore them or…

Continue

How Can You Increase Your Sales to Women?

Posted on October 18, 2017 at 5:01pm 0 Comments

One Size Fits All No Longer Applies

According to the NADA, new vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of every 10 cars, how can you increase your sales to…

Continue

How Can You Increase Your Sales to Women?

Posted on October 18, 2017 at 5:00pm 0 Comments

One Size Fits All No Longer Applies

According to the NADA, new vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of every 10 cars, how can you increase your sales to…

Continue

Comment Wall (5 comments)

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At 6:28pm on January 2, 2014, Steve Lagerstrom said…

Anne - I'm not all that familiar with your company but I'd be happy to speak with you.  If you'd like to give me a call tomorrow my cell phone is 214-499-8388.  If you prefer e-mail, mine is slagerstrom@parkplace.com.  Thanks!

 

At 6:12pm on August 9, 2013, Daniel Tegeder said…
At 7:57pm on July 22, 2013, Ian W. said…

Thank you for the add. :)

At 12:38pm on July 20, 2013, Bill Cosgrove said…

Anne-Thanks for the invitation-All The Best -BillC

At 7:15pm on May 27, 2011, Jodi Cook said…
thanks for the add!!
 
 
 

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Blog Posts

Electric Car Buyer’s Guide: What You Need to Know

Posted by Veronica Pembleton on January 15, 2018 at 8:33am 0 Comments

It seems as though electric, hybrid and plug-in hybrid (PHEV) cars are going from strength to strength, with 2018 set for another strong year of growth.

 

When the electric cars first came onto the scene, they weren’t designed to…

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#53: Friday 2-Minute Warning

Posted by Dave Anderson on January 12, 2018 at 4:24pm 0 Comments

Anyone wanting to be should give this one a listen...it's worth 3 minutes of your time to get your…

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Don’t Let Your Dealership Become a Casualty of War

Posted by Timmy D. James on January 12, 2018 at 9:51am 0 Comments

Amazon and Google are…

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