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Craig Lockerd
  • Male
  • Mays Landing, NJ
  • United States
  • AutoMax Recruiting and Training
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Craig Lockerd's Discussions

Recruiter/Trainers Needed in January!

Started this discussion. Last reply by Craig Lockerd Dec 14, 2013. 1 Reply

AutoMax Recruiting and Training will be adding 5 trainers in January , train the trainer class in Atlantic City. To be considered send resume and short video to hr1@automaxrecruiting.comPlease prior…Continue

Tags: http://www.jobs.net/jobs/automax-recruiting-and-training/en-us/, http://www.automaxrecruitingandtraining.com/

AutoMax Recruiter/ Trainers Needed Now

Started this discussion. Last reply by Craig Lockerd Nov 21, 2013. 1 Reply

EMAIL RESUME TO: CLOCKERD@AUTOMAXRECRUITING.COMBecome An Automax Trainer/…Continue

Automotive Service Advisors – RAB Mercedes

Started Sep 30, 2013 0 Replies

RAB MERCEDES NOW HIRING AUTOMOTIVE SERVICE ADVISORS!RAB Mercedes is currently looking to hire several…Continue

Automotive Body Shop Manager and Estimators – Feldman Automotive

Started Sep 30, 2013 0 Replies

Feldman Automotive – Automotive Body Shop Manager and EstimatorsFeldman Automotive is currently looking to…Continue

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Welcome, Craig Lockerd!

Latest Activity

Jodi Adkins liked Craig Lockerd's video
May 19
Erika Burns liked Craig Lockerd's video
May 18
Craig Lockerd shared their video on Facebook
May 18
Craig Lockerd liked Craig Lockerd's video
May 18
Craig Lockerd posted a video

*The Recruiter* Episode 6 What is the Job Seeker Really Looking For?

http://www.automaxrecruitingandtraining.com/ The "soft Skills" that job and Career seekers are truly looking for. Appreciation for effort and results, a feel...
May 18
Craig Lockerd's video was featured

*The Recruiter* Episode 5 Help Wanted Ad Description

http://www.automaxrecruitingandtraining.com/ How to get your help wanted ad seen using the correct description. To find career seekers,use great words and wo...
May 9
Craig Lockerd posted a video

*The Recruiter* Episode 5 Help Wanted Ad Description

http://www.automaxrecruitingandtraining.com/ How to get your help wanted ad seen using the correct description. To find career seekers,use great words and wo...
May 8
Rob Winters commented on Craig Lockerd's video
May 3
Craig Lockerd's 2 videos were featured
Apr 30
Craig Lockerd was featured
Apr 30
Craig Lockerd is now friends with Roger Williams and Bobby
Apr 24
Craig Lockerd posted a video

* The Recruiter* Episode 3 Law of Diminishing Return

http://www.automaxrecruitingandtraining.com/ The Recruiter is back. When do you hire and how many? what are you basing your decision on? Don't decide by how ...
Apr 24
Craig Lockerd's video was featured

* The Recruiter* Episode 2

http://www.automaxrecruitingandtraining.com/ Craig Lockerd of AutoMax Recruiting and Training back with the in's and out's of recruiting. In the old days jus...
Apr 15
Craig Lockerd commented on Craig Lockerd's video
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* The Recruiter* Episode 2

"Second Episode of The Recruiter"
Apr 15
Craig Lockerd posted a video

* The Recruiter* Episode 2

http://www.automaxrecruitingandtraining.com/ Craig Lockerd of AutoMax Recruiting and Training back with the in's and out's of recruiting. In the old days jus...
Apr 15
steven chessin commented on Craig Lockerd's video
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*The Recruiter*

"I took those old-school classes when Mr Lockerd did the training by himself  --  and to this day - it stuck. Yesterday I was working on some complex marketing tech and there weren't any floor salesmen left  ---  the owner…"
Apr 14

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
AutoMax Recruiting and Training
What is your current position within your organization?
Owner
What is your company website?
http://www.automaxrecruitingandtraining.com,http://onlinevetjobs.co...
What is your Facebook page/URL?
http://www.facebook.com/automax?v=info
What is your LinkedIn page/URL?
http://www.linkedin.com/in/craiglockerd
How did you specifically hear about dealerELITE? If referred, who?
LinkedIn
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
Grew up in the business,my dad had some used car lots in Cleveland,ran a Cadillac Store than owned a little Plymouth dealership,went to Northwood,early 70's started selling in 74...sold a bunch,all the management positions,consulting,Turnaround deals in the late 80's and started AutoMax 13 years ago.....Full Dealership staffing needs www.AutoMaxHire.com and also check www.automotiveretailsalescareers.com AutoMax Recruiting and Training Recruits,Screens,Interviews and Trains and helps you Retain top sales talent.Floor salespeople,Internet Salespeople BDC...every department in your Dealership.God,family,business!

Craig Lockerd's Videos

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Craig Lockerd's Blog

#Automotiverecruitment Game Changing News/Press Release

Posted on January 23, 2015 at 11:23am 5 Comments

Automax Recruiting And Training And Recruitment HQ Partner Up To Bring New Hiring Technology To Automotive Recruitment

Automotive Recruitment Has Gone From High Technology And No-Touch, To High Technology And High Touch With The Inclusion Of A…

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WHEN THE HECK SHOULD I HIRE MORE PEOPLE AND HOW MANY?????

Posted on November 12, 2014 at 4:01pm 0 Comments

WHEN THE HECK SHOULD I HIRE MORE PEOPLE AND HOW MANY?????

Let’s look at the Law of Diminishing Return as a measuring tool to use in the decision to hire more people, regardless of the department in your dealership.  I would…

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My First Sale

Posted on December 11, 2012 at 10:15pm 39 Comments

Craig Lockerd

What was yours like?

I started selling cars in the summer of 1974 at a single point Plymouth Dealership in Canton Ohio, Canton Plymouth. We advertised as the “World’s Largest Exclusive Plymouth Dealership”,which probably was true due to the fact there were at that…

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My First Car, What Was Yours?

Posted on November 15, 2012 at 6:41pm 10 Comments

 

49 Jeepster

 

Just those three words evoke all types of emotions and memories. Those three words bring back memories no matter what age you are now, the model of the car, the cost, the dents the dings, the noises coming from under the hood, how long you owned it, and perhaps most of all ”Man if only I had kept________ what would that be worth today?

The first feeling most people think of…

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Comment Wall (29 comments)

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At 6:35pm on January 11, 2015, Brian Bennington said…

I'm honored!  (You've got way too much style for the car business!)

At 5:29pm on November 24, 2012, Bruce Belanger said…

Thanks for the friend invite Craig.Always respect your insight.Look forward to further interaction with you.

At 2:59pm on October 3, 2012, Tom Martin said…

Thanks Craig! Great to connect with you on DE as well as Google +

At 3:31pm on September 11, 2012, Michael Cirillo said…

Thanks for the friend invite Craig. Great seeing you at AutoCon.

At 6:29pm on April 18, 2012, Michael Correra said…

Happy to connect with you here, love the stuff you post on this and the other sites I follow your words on! Looking forward to sharing and learning sir! Have an awesome day!  Mike

At 1:47pm on April 18, 2012, Jim Hughes said…

Craig - I always appreciate your input and comments. You are one of the soldiers helping to improve our industry.

At 7:44pm on December 31, 2011, Rich Ruane said…

Craig,

 

Thank you for the friend request. I as well, grew up in Cleveland, my dad has been in the car business for 31 years, he was GM of Paradise Pontiac Honda (now a Ganley group dealer)  in North Olmsted for years until we moved to Las Vegas. I'm 4 yrs into the business, still at my original Ford dealer... guess it runs in the family :)

 

Happy New Year!!

 

Rich Ruane

Ford Country - Henderson, NV

At 12:38pm on December 28, 2011, Dan Murray said…

Thanks for the invite Craig...... look forward to getting to know you on-line. All the best for 2012!

At 8:08pm on December 14, 2011, John R. Reed Jr. said…

Craig,

Thanks for the support. Each day it seems, as I am finding, more & more of the quality personable people as yourself, that are here. I look forward to the brotherhood & sisterhood that being apart of this vast, great, & yet humbled network that I am privilidged to be a member.

 

Merry Christmas Craig To You & Your Family,

Be Blessed My Good Friend

At 9:46am on August 9, 2011, Daryl G Calhoun II said…

thanks for the add!!!

 
 
 

Blog Posts

I think you're pretty charming

Posted by Paul Potratz on May 26, 2015 at 4:52pm 0 Comments

But Do You Consider Yourself Charming?

How do you increase sales as a salesperson? If you're in sales, you better be charming. On this week's…

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Take the How-To Challenge

Posted by Paul Potratz on May 22, 2015 at 4:24pm 0 Comments

There are over a million instructional videos online, and 70% of them contain "How To..." in the title. This week, Samantha explains why its so important to have instructional "How-To" videos on your website.

Also take the "How-To"…

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