Our industry has an incredible depth and volume of professional trainers working with dealers and manufacturers. Their training ability and knowledge of our industry is second to none.Our industry…Continue
If you thought bullying stopped when you left the school yard, think again. Here are some interesting results from a study by CareerBuilder about bullying in the workplace. Going out on a limb…Continue
Excerpts from article on iMedia Connection:
A recent study by NextStage sifted through input from 1,700 companies who used social marketing in 2013, The results have shown some interesting outcomes and perceptions that will impact what companies do going forward.
Just to be clear, social marketing means creating a social presence and using that social presence to drive conversions. Conversions cover everything from loyalty to…Continue
Believe it or not some states are bringing legal action against "experts" who are unlicensed in their states for giving advice to the public. States like Ohio, North Carolina and others require car sales professionals to be licensed, so is it possible someone unlicensed could be breaking the law?
Well if you ask the Attorney General in Kentucky maybe they are in violation of the law. Watch this video or read about this case here. …Continue
If you don't take active steps to build that trust you WILL lose sales. Stop playing games with your reputation and embrace transparency to build your sales volume and respect from your customers.
Introductory pricing is still available…Continue
Nowhere in history have auto dealers had more options, channels and media to promote their business to the public. And while these choices are great they can also be confusing, frustrating, and at times expensive.
Technology has brought us the Internet, mobile smart phones, portable tablet pc’s and ultra-fast wi-fi networks. Most of us couldn’t live without these items, but over the past…Continue