WEAK LEADS
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You say there's No Such Thing as Weak Leads. Sounds good! BUT, actually there is such a thing as "Weak Leads".
Leads from Lead Providers have a known probability of closing. Some leads close at 3% and other leads have a probability of up to 18%, and the lead providers know which are which.
First of all some leads are generated from such low close sources as enter to win a free car while others are generated…
Added by James A. Ziegler on January 5, 2017 at 10:30am — 7 Comments
ARE GM RECALLS STARTING TO HURT SALES FOR GM DEALERS?*****************************************************************************
Initially the answer was NO it really didn't have any noticeable effect. BUT recently I've had a lot of dealers starting to tell me that the customers are beginning to defect because of the repeated bad news and new recalls almost daily. Personally, I think Mary Barra is doing a remarkably credible job…
ContinueAdded by James A. Ziegler on June 19, 2014 at 10:37am — 4 Comments
So once again I ask the question at the heart of the matter.... Mr./MRS…
ContinueAdded by James A. Ziegler on November 23, 2013 at 6:30pm — 9 Comments
DID YOU AUTHORIZE YOUR INVENTORY TO BE POSTED ON ANTI-DEALER OR HOSTILE WEBSITES?
5:00 AM and the Alpha Dawg is on the…
ContinueAdded by James A. Ziegler on May 2, 2013 at 2:00pm — 33 Comments
Is The Road to the Sale Obsolete?
A lot of conversation these days by 'New Age' - 'Next Gen' - car people saying the 'Old School' sales processes are no longer valid with today's consumers.
Just the reference to the term 'Old School Car Guy' is an insult designed to conjure up mental images of an extinct Mastodon being sucked down into the tar pits after eating the last brown shriveled leaves off of the trees. The hidden message in these terms is…
ContinueAdded by James A. Ziegler on November 15, 2011 at 6:47pm — 44 Comments
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