Social Media Index for Dealerships
A great Social Media Campaign for Automotive Dealers requires a bunch of essential components. There’s more to a Social Media Campaign than to have your dealership’s profile created on a billion networking sites. After reviewing a bunch of Social Media Index results for dealerships across the country I’m starting to see what separates great Social Media Campaigns from mediocre ones.
Car…
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Added by Paul Potratz on December 10, 2010 at 5:04pm —
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Automotive Marketing on Facebook creates the possibility to build relationships in your local community. We say that “Facebook is a cocktail party” and urge dealerships treat it as such. It is important to build the number of likes that your public page has, but that doesn’t
mean that you have to do it on your own.
Creating social relationships with other businesses such as restaurants, not-for-profits, colleges and other local businesses and…
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Added by Paul Potratz on December 1, 2010 at 10:00am —
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Welcome to the 4th episode of Automotive Social Media – The Podcast! In this episode I will share with you the tips and tricks of LinkedIn and how you can connect with the super influencers in your market. If you’re not using LinkedIn with you Automotive Social Marketing then you are missing out. Keep in mind that if you are a sales person, you don’t have to wait till your dealership says its mandatory, start now, take your future into your own hands!…
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Added by David Johnson on November 29, 2010 at 11:41am —
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Automotive Dealers looking to connect with Car Buyers using Email Marketing or Social Media Marketing might want to take a look at Facebook’s "Modern
Messaging System." This new Messaging Platform uses @facebook.com
addresses to allow users to send messages to people using conventional
e-mail and Facebook urges that their new messaging system is…
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Added by Paul Potratz on November 23, 2010 at 3:38pm —
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The Ford Motor Company’s large Social Media footprint coupled with their “One Ford” philosophy has helped the company come back from potential
bankruptcy. Ford just announced their Best Third Quarter Ever, which
marks their sixth consecutive quarterly gain. Currently the company is
on track to paying off their debt by the end of 2010, one year ahead of
schedule, and…
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Added by Paul Potratz on November 18, 2010 at 10:59am —
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It might be difficult to sell cars using Groupon, but selling the services your Dealership provides would be a piece of cake. A Subaru Dealer in Seattle recently did Full Car Details for half price while a…
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Added by Paul Potratz on November 11, 2010 at 5:00pm —
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Added by charles bayer on October 5, 2010 at 9:36pm —
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The 5 C’s of the Web and Social Media
In 1995, I began teaching workshops about the Internet to businesspeople and spoke of the “5 C’s of the Web”:
- Communications. The Internet and the Web were technologies that were transforming the way we communicated.
- Connection. Being…
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Added by MANNY LUNA on October 3, 2010 at 9:56pm —
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Don’t trust anyone who says they’ll reveal the “secrets of social media.” There are no secrets of social media. As someone who’s seen the bubble of the early web and new media business burst, I’m feeling a sense of
deja vu.
There are people who make a good living off hype and the naivete of others. They see a short window of time when people are still in learning mode or “behind the curve,” and they swoop in with shiny promises bathed in…
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Added by MANNY LUNA on October 3, 2010 at 9:53pm —
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Presenting:…
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Added by Torrey Russell on September 26, 2010 at 8:30pm —
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You want to see how you rank for your name or your business name and how you rank for the keywords and phrase you target. But are you looking at the real results?
Have you ever looked to see how you ranked on the Google or Yahoo? You typed in a keyword or phrase and found yourself right away. However, when someone else searches for you, you are no where to be found. I’m not talking about results coming from someone else’s computer. WOW, I always thought I was on the first page?
I’m…
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Added by Eric Dean on August 11, 2010 at 6:17pm —
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Too often do I get the question during my seminars "VJ, what is the ROI - what can I expect to make on money and how many cars will I be selling at my dealerships, when I am "signing up" for Social media?"....here we go again. I am not complaining that I receive this question but I am foremost dazzled that question is still comparing Social Media Marketing with the "old" way to do Marketing and Advertising.…
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Added by V.J. on July 12, 2010 at 3:00am —
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AdAgencyOnline.Net is an automotive advertising resource / networking portal hosted by Ad Agency Online, L.L.C., (AAOL). Philip Zelinger, the President of AAOL and host of the blog talk radio station featured on AdAgencyOnline.Net -- WAAOL, All Automotive Advertising News All The…
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Added by Philip Zelinger on July 3, 2010 at 3:13am —
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