Crystal Hartwell
  • Garden Grove, CA
  • United States
  • mWEBB Communications, Inc.
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Crystal Hartwell's Page

Latest Activity

Crystal Hartwell posted a blog post

Consumer Behavior Study Upends Common Misconception that the Vast Majority of Online Shoppers are Ready-to-Buy

 Data from over a half million consumer interactions analyzed by PERQ illustrates the value of a personalized shopping journey for websites selling high-touch, big-ticket items; reveals that the more online tools and assessments consumers engage with, the more likely they are to purchase; offers key tips for improvementIndianapolis, IN – August 8, 2018- PERQ, experts in online consumer engagement and shopping behavior, has released new analysis of consumer call-to-action (CTA) data with key…See More
Wednesday
Crystal Hartwell posted a blog post

Automotive Broadcasting Network Named to Jacksonville 2018 Fast 50

Leading innovator in automotive retail digital signage has experienced 65% year-over-year revenue growth by helping auto retailers improve the in-dealership experienceJacksonville, FL – July 16, 2018 – Automotive Broadcasting Network (ABN), the leading innovator and provider of digital signage solutions for automotive dealerships, has been named to the Jacksonville Fast 50, a reflection of the company’s 65% growth in revenue and exponential increases in both employee count and customer base. …See More
Jul 16
Crystal Hartwell posted a blog post

PERQ Wins Top Honors in 16th Annual American Business Awards(SM)

Indianapolis-based PERQ takes home the 2018 Gold Stevie Award for “Founding Team of the Year” acknowledging team’s leadership in product innovation, company culture and triple digit growth in 2017INDIANAPOLIS, JUNE 27, 2018 -PERQ took home a Gold Stevie® Award for “Entrepreneur: Founding Team of the Year” category in the 2018 American Business Awards. The company won for its proven innovation and growth in 2017,…See More
Jun 27
Crystal Hartwell posted a blog post

Healthy Economy and New Buyers Fuel Auto Dealership Transactions and Consolidation, According to The Blue Sky Report® Released by Kerrigan Advisors

 An increasing pool of dealership buyers and investors have helped sustain the market’s high blue sky values; growing number of groups go to market, driving activity and consolidationIrvine, CA – June 13, 2018 – The auto dealership buy/sell market continued its high level of activity, fueled by a healthy economy and an increased pool of sellers reacting to auto retail’s future, according to The Blue Sky Report’s® First Quarter Report…See More
Jun 13
Crystal Hartwell posted a blog post

Everyday American Heroes Honored with "Pay it Forward" Sweepstakes from JC Whitney

The "Everything Automotive" Company Honors American Heroes Serving Country and Community with a Sweepstakes Featuring Cash, Prizes, and a Trip to Las Vegas to Pick Up a Custom 2017 Ram Truck CARSON, Calif., April 26, 2018 -- U.S. Auto Parts Network, Inc. (NASDAQ: PRTS), one of the largest online providers of aftermarket automotive…See More
Apr 26
Crystal Hartwell posted a blog post

Carvana Teams Up with SpringboardAuto to Offer End-to-End, Hassle-free Car Finance and Purchase Experience

Partnership puts the car buying experience online – from finance to purchase to home deliveryIrvine, Calif. – April 24, 2018 – Carvana (NYSE: CVNA) and SpringboardAuto today announced that they have teamed up to offer SpringboardAuto customers a seamless, end-to-end vehicle finance, purchase and delivery experience for Carvana’s 11,000+ national vehicle inventory. The partnership means that SpringboardAuto customers can now easily apply their online finance approval to Carvana vehicles, so they…See More
Apr 24
Crystal Hartwell posted blog posts
Mar 22
Crystal Hartwell posted a blog post

AutoBuy’s Unique Remarketing Model Continues to Gain Traction, Growing by Double and Triple Digits Year over Year

 AutoBuy doubles pipeline of fresh diverse inventory for auto dealers; appraised inventory grows to over $1.5 Billion WEST PALM BEACH, Fla., March 20, 2018 --  AutoBuy the disruptive car-buying company focused on delivering fresh, high-quality used vehicle inventory to dealers, is seeing its unique auto remarketing model continue to gain traction. The company, which appraised over half a billion dollars in inventory in…See More
Mar 20
Crystal Hartwell posted blog posts
Mar 19
Crystal Hartwell posted a blog post

Majority of Visitors to Auto Dealership Websites Are Brand New Prospects, According to New Study from PERQ

Conventional wisdom is that dealer websites are used primarily by existing customers – not true: 74% of websites visitors are new to dealership; new PERQ insights also reveal how consumer preferences such as test drives, drivetrain and interior space impact decisions  Indianapolis, IN –March 13, 2018 - New data from thousands of consumer profiles studied by PERQ, experts in online consumer engagement and behavior, offers further evidence that the majority of visitors to dealership websites are…See More
Mar 13
Crystal Hartwell posted a blog post

eLEND Solutions Builds Out Sales Team with Auto Lending Sales Leaders

Automotive lending sales veterans Joe Peterson joins as Chief Sales Officer and Flory Hunsaker as Regional Sales Director; both bring decades of sales success to eLEND as it introduces next-gen finance platform to dealerships across the US Foothill Ranch, CA – March 7, 2018 – eLEND Solutions™, specialists in online and in-store finance and ‘deal-making’ solutions for auto dealers, today announced they are building out their sales team with two proven auto finance sales leaders. Joe Peterson has…See More
Mar 7
Crystal Hartwell posted a blog post

Stephanie Thompson Joins PERQ as Vice President of Client Success

Thompson will put nearly 15 years in sales and client success experience to work building a world-class customer experience for all PERQ clients Indianapolis, IN – March 6, 2018 - PERQ, experts in online consumer engagement and behavior, today announced that Stephanie Thompson has joined the company as Vice President of Client Success. Thompson will lead a broad initiative to refine and expand client onboarding, data reporting and lifecycle processes across all the verticals PERQ sells to…See More
Mar 6
Crystal Hartwell posted a blog post

SpringboardAuto Expands Corporate Headquarters to Accommodate Growth

Innovative automotive fintech company moves to new 12,000 sq. ft. offices in Irvine’s Discovery Business Center; employee base set to double in 2018 as number of funded loans triples year over yearIRVINE, CALIF. - FEBRUARY 22, 2018​​​​​​​ - SpringboardAuto, an auto fintech company revolutionizing the car financing and buying experience, has moved its corporate headquarters to Irvine’s Discovery Business Center…See More
Feb 22
Crystal Hartwell posted a blog post

100,000 Digital License Plates from Reviver Auto to Hit Roads in 2018

 Galpin Ford first to sell RPlate in California; RConnect cloud platform launches, makes registration renewals and personalization easy to implement Detroit, MI – January 16, 2018 – Reviver Auto, creator of the world’s first digital license plate, today announced that 100,000 RPlate Pros will hit roads in 2018 and Galpin Ford, the number one Ford dealer in the world, is among the first to sell the RPlate to consumers in California. The RPlate Pro, the…See More
Jan 16
Crystal Hartwell posted a blog post

Reviver Auto Closes $11.1 Million Finance Round to Expand Footprint of World’s First Digital License Plate

 Finance round led by Australian-based ACK Group; former Emotient CEO, Ken Denman, and former R.L. Polk CEO, Stephen Polk, join Board of Directors Foster City, CA – January 10, 2018 – Reviver Auto, creator of the RPlate™, the world’s first digital license plate, has closed an $11.1 million funding round led by Australian-based ACK Group, with participation from WRV and a number of strategic individual investors. The rapidly growing company, which…See More
Jan 10
Crystal Hartwell posted a blog post

Consumer Perception of Dealerships Improves Significantly when Financing is Completed Online

New data from SpringboardAuto reveals that consumer likelihood to provide the dealer a 5-star rating increases by 133% and the percentage stating they would return to the dealer for future service visits nearly doubles when financing is completed online; 86% surveyed prefer to finance online before going to dealership Irvine, CA –January 9, 2018 – Consumers want to finance their vehicle online and doing so significantly improves their overall car buying experience and perception of the…See More
Jan 9

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
mWEBB Communications, Inc.
What is your current position within your organization?
Public Relations
What is your company website?
http://mwebbcom.com/
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colleague
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Share news and best practice tips for Internet sales department, F&I, aftermarket sales at dealerships, key findings from industry research, leveraging social media, etc.

Crystal Hartwell's Blog

Consumer Behavior Study Upends Common Misconception that the Vast Majority of Online Shoppers are Ready-to-Buy

Posted on August 8, 2018 at 9:56am 0 Comments

 

Data from over a half million consumer interactions analyzed by PERQ illustrates the value of a personalized shopping journey for websites selling high-touch, big-ticket items; reveals that the more online tools and assessments consumers engage with, the more likely they are to purchase; offers key tips for improvement

Indianapolis, IN – August 8, 2018- PERQ, experts in online consumer engagement and shopping…

Continue

Automotive Broadcasting Network Named to Jacksonville 2018 Fast 50

Posted on July 16, 2018 at 11:07am 0 Comments

Leading innovator in automotive retail digital signage has experienced 65% year-over-year revenue growth by helping auto retailers improve the in-dealership experience

Jacksonville, FL – July 16, 2018 – Automotive Broadcasting Network (ABN), the leading innovator and provider of digital signage solutions for automotive dealerships, has been named to the…

Continue

PERQ Wins Top Honors in 16th Annual American Business Awards(SM)

Posted on June 27, 2018 at 9:33am 0 Comments

Indianapolis-based PERQ takes home the 2018 Gold Stevie Award for “Founding Team of the Year” acknowledging team’s leadership in product innovation, company culture and triple digit growth in 2017

Continue

Healthy Economy and New Buyers Fuel Auto Dealership Transactions and Consolidation, According to The Blue Sky Report® Released by Kerrigan Advisors

Posted on June 13, 2018 at 11:29am 0 Comments

 

An increasing pool of dealership buyers and investors have helped sustain the market’s high blue sky values; growing number of groups go to market, driving activity and consolidation

Irvine, CA – June 13, 2018 – The auto dealership buy/sell market continued its high level of activity, fueled by a healthy economy and an increased pool of sellers reacting to auto retail’s future, according to The Blue Sky Report’s® First…

Continue

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