Platform combines content library, analytics engine, and robust predictive modeling and value segmentation capabilities to help dealers sell more cars in a digital age

New Orleans, La., January 30, 2017 – 3 Birds Marketing, a two-time Inc. 5000-ranked automotive digital marketing company, has won a 2017 Automotive Website Award in the Marketing Solutions category for its fully managed automotive digital marketing platform, The Wire 3.0. PCG, the creator of the awards…

There has been plenty of controversy about cars.com and other vendors taking dealers inventory and feeding them to some really nasty anti-dealer sites such as cargurus.com. I believe that Jim Ziegler has done a great job standing up for the automotive retail community by fighting for what is right. I am seeing dealers cancel cars.com left and right while others just…

Sucker Punch

When I arrived in Atlanta in 1982 with my mattresses tied to the roof of my 'buy here- pay here car', you might say I was 'street tough' and 'world wise'... certainly not the warm and fuzzy, cuddly, kinder gentler Ziegler you've all grown to know and love. I used to say we couldn't have a class reunion till all of my friends got out of…

In the movie classic, “The Wizard of Oz”, the character Dorothy, upon seeing the impending storm yells out…..”Auntie Em, Auntie Em…it’s a twister…it’s a twister!”

This is how most Automotive Dealers and General Managers feel about social media marketing. The social media storm is coming on fast, and spinning in directions that no one can predict where the future will go!

I have personally been in the retail automotive industry for 30 years,…

Sometimes your biggest weakness can become your biggest strength.

 Take, for example, the story of one 10-year-old boy who decided to study judo despite the fact that he had lost his left arm in a devastating car accident. …

John Miller | John Christopher Miller

Currently resides in Easley South Carolina

Internet Director for Bradshaw Automotive Greenville South Carolina Dealerships

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Just what is accountability???

The dictionary defines accountability as……

“The state of being accountable, liable or answerable”

HMMM…….Liable??

Sounds like someone is going to get in trouble……doesn’t it??

How about this definition of Accountability??????...........

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Have you ever heard this phrase??

In every conversation…someone is buying…and some one is selling…

Let me repeat that…

In every conversation…someone is buying…and some one is selling…

It could be a simple conversation…

Coaching…or should I say…continual coaching… is THE… most important ingredient in running a successful business….

But with so much time…effort…and money being spent on coaching …why isn’t it more effective??

Let’s take a look at coaching as a whole…

It goes without saying…that coaching …as with…

In a make believe world, If dE bought a dealership and we had these 6 Automotive Legends (in their prime) 

Who would be the Best Dealer? Why?

Jackie B. Cooper / Joe Verde / Jim Ziegler / Dave Anderson / David Lewis / Grant Cardone…