Added by MANNY LUNA on April 29, 2013 at 2:00pm — 1 Comment
Added by MANNY LUNA on April 27, 2013 at 12:00am — No Comments
SEO is one of the fasting moving fields there is, and you need to be willing and able to adapt just as quickly. Sure, it can be painful to abandon techniques that have worked well for you in the past, but it’s necessary if you want to prosper in the future. Don't sacrifice your Business's SEO for the sake of misplaced tradition.
Evolve and prosper,…
Added by Timothy Martell on April 24, 2013 at 11:00am — No Comments
Writing a well-constructed press release is a challenge in and of itself. There are many reasons you should be writing them and using them in your company’s marketing plan. Simply writing one isn’t enough though. To maximize the exposure your organization can get through press releases,…
ContinueAdded by sara callahan on April 24, 2013 at 10:07am — No Comments
Social media and search are again colliding, and for once, the news isn't about Google and Facebook. No, today's news is about the little brothers of search and social, the ones who aren't quite as successful but certainly give it there all. Let us here at Wikimotive tell you about it, and how it can affect your…
ContinueAdded by Timothy Martell on April 17, 2013 at 1:00pm — No Comments
Let's forget for a moment that the overwhelming majority of SEO companies the average small business owner will encounter provide a service of no value whatsoever. Let's pretend that the majority of SEO providers are not outright scam artists. I'm only going to address the small percentage of us…
ContinueAdded by Timothy Martell on April 15, 2013 at 2:30pm — No Comments
The statistic or something similar to it has dominated the sales pitches and marketing materials of search engine optimization companies for a very long time. I…
ContinueAdded by JD Rucker on April 12, 2013 at 2:58pm — No Comments
Over the past couple years, the pagination of content has become a popular tactic. For those of you who don't keep up with asinine marketing terms, pagination in this context just means spreading your content out over multiple pages. This is usually done to increase views and lower bounce rates, both of which are great things for the advertisers on your…
ContinueAdded by Timothy Martell on April 11, 2013 at 2:30pm — No Comments
Today’s world is full of review sites and social media- the epitome of information at your fingertips. And because of this, reviews have become that much more important for customer retention and new client business. Search engines are becoming increasingly savvier by routinely displaying reviews (and review sites) very high in search results. Many dealerships are…
ContinueAdded by Richard Holland on April 11, 2013 at 11:24am — No Comments
Adam Orth is one of the creative directors at Microsoft studios. He's not the top of the chain, but he IS important, and he should be aware that his words have weight. Unfortunately (for Microsoft and his own career) he performed a major faux pas on Twitter last night. Let's take a look at what he did and investigate how your …
ContinueAdded by Timothy Martell on April 10, 2013 at 9:30am — No Comments
Let’s first take a moment to let the cover image of this story wear off a bit. It’s pretty freaky, I know. Once that’s done, let’s talk about how the evolution of search marketing has come to the point that we need to use freaky images to get your attention.
SEO and PPC are very different…
ContinueAdded by JD Rucker on April 9, 2013 at 11:11am — No Comments
It's very possible that I'm beating a dead horse on this one, but I'd rather beat a dead one than a live one.
If you hear me speak or read my writing, you'll know that I've been pushing this concept for a long time. This is the last plea I'll be making. It's the eleventh hour, so everything I post going forward on the subject will be tips for…
ContinueSome may try to call me out on the title of this post. “Don’t you mean ‘strategies’ plural?”
No. Search and social strategy. One thing. Different processes. Slightly different goals. Same strategy.
As we move forward through the second quarter of 2013, it’s important to understand how the dynamic between…
ContinueAdded by JD Rucker on April 5, 2013 at 2:30pm — No Comments
In a world where content is next to cleanliness (and cleanliness is in fairly close proximity to godliness) it's fallen on a lot of digital marketers to start writing. For some of us, this hasn't been much of a chore. We delight in putting our thoughts down on the page and sending them out for (a very, very small portion of) the world to read. Other marketers aren't such big fans.…
ContinueAdded by Timothy Martell on April 5, 2013 at 10:30am — No Comments
Added by JD Rucker on April 4, 2013 at 2:00pm — No Comments
Remember the Human Rights Campaign's pink equal sign that we wrote about last week? Well, it's died down a little, but it's still going pretty strong. It seemed nearly everyone on Facebook had at least one friend change their profile picture, but the evidence was anecdotal...until now. Facebook has released some interesting stats talking about the spread of the campaign, and…
ContinueAdded by Timothy Martell on April 1, 2013 at 8:30pm — No Comments
Let’s call it what it really is, shall we? Despite efforts by Bing/Yahoo to stay relevant as well as efforts by Facebook and Twitter to enter the search game, there really is only one. For years, I’ve always had to add the caveat when discussing search marketing that “When I say Google, I mean Bing and Yahoo as well.”
I won’t be saying…
ContinueAdded by JD Rucker on March 28, 2013 at 8:30am — No Comments
Pound for pound, SXSW was a little disappointing this year, at least for search professionals. It's not that there wasn't plenty to do, plenty see, and plenty to hear. That's always going to happen when you're at a conference/festival with speakers…
ContinueAdded by JD Rucker on March 27, 2013 at 8:00am — No Comments
Do you know who the author of your blog is? Well, it's mostly likely you (or a team of handsome ghostwriters cleverly disguised as you), and if you are truly invested in a successful SEO strategy, you're blogging every single day, and even the occasional wild and crazy night. It's easy to get caught up in the flashy blogger lifestyle; the fast women, the loose…
ContinueAdded by Timothy Martell on March 26, 2013 at 12:00pm — No Comments
Thor is a god, specifically, he's the thunder god, super specifically, he's the Norse god of thunder, storms, and beating the pulp out of things with his magic hammer, Mjolnir (just imagine I did the umlaut on the o). Thor is an unruly god, short on temper and long on power. When he approached, you never knew for sure if you were getting the clenched fist or the open palm (though smart money…
ContinueAdded by Timothy Martell on March 25, 2013 at 12:00pm — No Comments
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