Back in the days when Yahoo was fighting against Alta Vista, when Bing was still called Microsoft Live, and when Google was trying to get the big Y to buy them, onsite content and meta tags were…

Do you remember the person who consulted with you about social media and told you that brands are having tremendous success on sites like Facebook, Twitter, and Pinterest? That's the type of person that you're reaching the most according to a report by NBCUniversal Integrated…

Long tail keywords are becoming a very integral part of small business SEO. Essentially, long tail keywords are longer (duh!) and more specific keywords. These keywords are less common than short keywords individually, but when taken as a whole, they account for…

Purists will say that using apps and dashboards like Hootsuite or Buffer take away the fundamental interpersonal relationships that are built through social media. By scheduling posts or sending them through these…

Despite the rise of social signals and the continued prominence of content as primary search engine optimization tools, high-quality inbound links remain one of the three big components in improving rankings. The automated processes have been devalued; low-quality posts, footer links, and sidebar links are a thing of the past…

Sharing a really interesting article I came across today on Business Week - the high cost of 'rework and redundancy' in the automotive industry. It is important to stay current on the latest innovations, and investing in research to grow the industry is important. But as this article opines, sometimes it can get out of hand, going from innovative to redundant. The infographic is particularly worth checking out.

What do you all think? At what point should automotive researchers stop…