From today forward we have 7 total selling days left. Push hard all the way through till the end. Revisit customers that came in and didn't buy. Relook at their trades. Check all other possibilities. What if they were on another vehicle? What about longer term? Used? Certified? New? Lease? One Pay Lease? More Down? Co-Signer? Turn up the heat! T.O everybody. Stay focused. Be happy.
Added by Joseph Cala on April 23, 2014 at 9:56am — No Comments
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Added by Joseph Cala on March 13, 2014 at 11:33am — No Comments
Added by Joseph Cala on March 6, 2014 at 4:05pm — 2 Comments
Added by Joseph Cala on February 20, 2014 at 10:53am — No Comments
Recently I finally was able to eliminate a 1980's internet mgr. from my dealership(sorry to be so crude), he was from the 80's and aside from knowing CRM's and the fundamentals of round robin, there was nothing else he knew to do or wanted to learn, he has now added marketing to his title to increase his ? to make up for this inability. We all should re-title our Internet department leader to Digital director, because if he or she do not know the importance and do not have the…
ContinueAdded by Jeff Nabel on February 16, 2014 at 1:55am — 1 Comment
Added by Joseph Cala on February 6, 2014 at 3:42pm — 2 Comments
Added by Joseph Cala on January 30, 2014 at 10:18am — No Comments
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Added by Joseph Cala on January 16, 2014 at 10:26am — No Comments
Unless you were trapped under a full-size SUV in 2013, you've heard by now that your vehicle detail pages (VDPs) play a critical role along a customer’s path to purchase. The experience a visitor has on a VDP can go a long way toward
making or breaking the potential connection a shopper feels with a vehicle, and in turn, your dealership. So we set out to…
ContinueAdded by Joseph Cala on January 7, 2014 at 12:30pm — No Comments
Please include attribution to http://www.fannit.com/ with this graphic.
Added by Joseph Cala on January 2, 2014 at 4:59pm — 2 Comments
Added by Joseph Cala on January 2, 2014 at 4:27pm — No Comments
Added by Joseph Cala on December 26, 2013 at 10:26am — No Comments
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