All Blog Posts Tagged 'chat' (88)
Addressing the objections to chat on your website
For as many dealers that are gung-ho about Automotive Live Chat and having dealer chat software on their website, there are just as many dealers who are reluctant to add this feature. The reasons range from price, to…
ContinueAdded by Ryan Thompson on July 31, 2010 at 10:36pm — No Comments
Five Mystical Ways of Digital Kung Fu
1.…
Added by Keith Shetterly on June 24, 2010 at 10:30am — 1 Comment
Conversion Rate Optimization for Your Dealership Website
Dealership website traffic is very important and there are many articles and blog posts about driving more people to your site whether it is SEO, SEM, Social Media or any other online marketing techniques, but today I want to talk about something else that is just as important. In fact I think it is more important. Focusing on your dealership conversion and how to optimize it is the real half of the equation that you need to… Continue
Added by Todd Smith on May 21, 2010 at 11:15am — No Comments
Automotive Internet Marketing And The Rule Of Three
Using the rule of three for your marketing is a powerful way to increase sales. With a little research you will see that this rule of marketing has surrounded you for your entire life. Think back to your childhood and storytelling and you will see the rule of three in action. Remember the stories when you were a child: the three little pigs, Goldilocks and the three bears, three blind mice, the… Continue
Added by Todd Smith on May 4, 2010 at 4:12pm — No Comments
7 Deadly Sins Of Live Chat On Auto Dealer Websites
A poorly executed live chat solution plus a non existent or weak visitor engagement plan will take potentially one of your most powerful Internet sales tools, live chat, and turn it into a disappointing expense very quickly. We have seen these committed time and time again so here they are:
SIN #1
WAITING FOR THE VISITOR TO APPROACH
Keeping in mind that proactive chat produces 500% the visitor engagement and… Continue
Added by Maria Espinoza on April 30, 2010 at 5:36pm — No Comments
Dealer Chat Persuasion: Capture More Internet Sales
In today’s tough automotive environment every website shopper is an opportunity to turn a browser into a buyer. Your website alone won’t do it. You need a way to put yourself between your website and your shoppers. It is sales 101 to put a product professional in place to explain your vehicles and the services you offer. You do it in your showroom now so you… Continue
Added by Todd Smith on April 27, 2010 at 3:42pm — No Comments
Does Your Dealership Ignore Customers?
Would you feel comfortable letting shoppers mull around your lot or your showroom without ever being greeted, welcomed or offered assistance? What would the impact be to your bottom line if your sales people took such an approach with your walk in traffic and waited for the customer to approach them?
As disturbing as this is, this is exactly how most stores handle their web traffic. According to Google Analytics, if you do not take… Continue
Added by Maria Espinoza on April 23, 2010 at 3:40pm — No Comments
Dealership chat solutions. What to consider and what to ask.
Dealer chat is moving from the early adopter stage into the mainstream as more and more dealerships look for ways to increase internet sales and reduce costs to acquire new dealership customers. The dealership's website has the highest potential for increased results and should be the focus of your dealership if you are looking to boost your online internet sales. Here are five areas of concern and some good questions you might… Continue
Added by Todd Smith on April 6, 2010 at 9:53am — No Comments
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