I recently read an article about a recent Forrester Report titled “Banks and Retailers: You Cannot Price Your Way Out of Bad Customer Experiences.” It was quite fascinating but there was one part that really resonated with…
ContinueAdded by Mike Gorun on June 4, 2013 at 10:23am — No Comments
Recently, I caught one of my favorite movies Joe Dirt on Comedy Central. Not sure why I like this movie (not a huge David Spade fan), but something about this movie; maybe it’s the the story, or the music, Joe’s wicked mullet, Kid Rock’s character, Brandy, or just a nice combination of it all?
While I have seen this…
ContinueAdded by MANNY LUNA on June 2, 2013 at 5:00pm — No Comments
Hotel chains across the country have long had problems with customer loyalty due to an inconsistent customer experience. In researching the problem it was found that the prime reason for the disparity in customer experience was due to the growth of each major brand. Hotel chains were acquiring new properties and, in many cases, simply slapping their corporate branding on…
ContinueAdded by Richard Holland on May 23, 2013 at 7:20am — No Comments
Recently, I was invited to tour the new facility at my favorite dealership during a service visit. From first glance, everything appeared to be in the framework of a typical dealership, until I got to the customer lounge. This space had drawn a crowd in front of a large bank of glass windows. I was curious about what all the excitement was about. Did the dealership install an animal viewing area? …
ContinueAdded by Stephanie Young on January 15, 2013 at 8:00am — No Comments
Greetings, everyone!
I often hear this in dealerships and it drives me crazy: “Today with the Web, clients know more about cars than the salespeople!”
And the sad fact is that this is often true… How can this be? Do sales staff not have the same access to the Internet and do they not have the latest information at all times?
It’s an open secret that consumers have drastically…
ContinueAdded by Pierre Michel Bazire on October 29, 2012 at 8:30am — No Comments
Since this month is Women's Month on dealerELITE, we want to get even more feedback from your experiences when working with female buyers. From today until the end of May, here is what we want you to do:
Added by DealerELITE on May 18, 2011 at 11:41am — No Comments
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