All Blog Posts Tagged 'paul' (96)

Take Advantage of Going Digital

Stressed about your Online Marketing Strategy? Don't know what you should be tracking and what benchmarks to measure? Then watch this week's Think Tank Tuesday Video, Leave Your Comments below the video and Share it Please.

Added by Paul Potratz on May 14, 2013 at 3:10pm — No Comments

Creepy or Sexy?

It's creepy but oh so sexy! What are we talking about? Here's a hint: It has to do with how you…

Continue

Added by Paul Potratz on May 7, 2013 at 3:14pm — No Comments

The Secret to Becoming An Authority in Your Industry

Watch this week's Think Tank Tuesday to learn how to tailor your marketing strategy to help turn your customers into clients.

Added by Paul Potratz on April 30, 2013 at 11:27am — No Comments

The Secret To Your Online Marketing Strategy

Did you know that understanding your shoppers could make a big difference in what your bottom line is? What does online advertising mean to you? Do you how to deliver the proper message to your customers online? Watch this week's Think Tank to and find out how you can stop missing your opportunity to sell more.

Added by Paul Potratz on April 23, 2013 at 3:10pm — No Comments

Are You Leaving Money on the Table?

Added by Paul Potratz on April 16, 2013 at 3:20pm — No Comments

Stop Spraying and Praying With a Mobile Marketing Strategy

Do you know to effectively ensure you're reaching all your potential customers? Watch this weeks Think Tank Tuesday to find out the steps you should be taking, and where you should be focusing your marketing strategy.

Added by Paul Potratz on April 10, 2013 at 12:09pm — No Comments

The Secret To Building Your Database

Added by Paul Potratz on April 2, 2013 at 5:22pm — No Comments

What Is Your Lead Response Time?

On this week's Think Tank Tuesday find out why getting back to consumers immediately is vital to nurturing leads.

Added by Paul Potratz on March 27, 2013 at 5:00pm — No Comments

Create Positive Connections and Opportunities

Learn how you can double your income digitally by choosing a positive attitude. Find out how you can market yourself with out any cash. Stop waiting for outside forces to change your future use your positive energy and develop your own personal marketing strategy. Watch this week's Think Tank Tuesday and learn how to focus that positivity… Continue

Added by Paul Potratz on March 19, 2013 at 4:51pm — No Comments

Are More Clicks the Secret to Success?

The focus of your digital strategy should be on driving the maximum number of clicks to your web site. Is that statement Fact of Fiction? Watch this week's Think Tank Tuesday and find out.

Added by Paul Potratz on March 14, 2013 at 8:57am — No Comments

Tired of being in a Selfish Relationship?

This week on Think Tank Tuesday learn how to be a resource for your customer. Find out if your web strategy is effective and if it's acting as a shopping tool for the customer. When your website is a resource for your customer, you'll see lower bounce rates, longer time spent on website, and higher conversion rates. It's time to start developing… Continue

Added by Paul Potratz on March 6, 2013 at 10:41am — No Comments

Do Reviews Really Sell?

Do dealership reviews really sell cars? Are you confused about the discussions surrounding the importance of reviews? When you read reviews are you reading about the product or about where you are buying the product - Be Honest. This week on Think Tank Tuesday, learn the truth behind all the effort you've given to working on your dealership's reviews.…

Continue

Added by Paul Potratz on February 12, 2013 at 4:00pm — No Comments

How-To Correctly Allocate Your Marketing Budget

Added by Paul Potratz on February 6, 2013 at 10:06am — No Comments

Advestigate your advertising.

When you make advertising decisions as a manager or an owner of a dealership, I am certain you have felt a few of these things before. You probably wonder if you are making a "good buy" or maybe you wonder if there is anything else you could spend your budgeted money on. If you are the owner and have managers making the decision, I know you are wondering…

Continue

Added by Troy Spring on January 28, 2013 at 8:30pm — No Comments

Old dogs can learn new tricks!

Do you remember faxing in credit apps, doing deals on a hand shake and scheduled deliveries 5 days later when the customer got his check from the bank? Maybe even remember this business before the internet and dealer track?

Then you are an old dog.....

As I reach the 45 year old milestone this year, I have never felt younger in so many ways. Why would you as a car guy read any further along in this post when I am talking about feeling young? Because for me…

Continue

Added by Troy Spring on January 10, 2013 at 8:00am — 2 Comments

Paglia Kruse Rucker Pasch To Speak At California Automotive Conference

PCG Digital Marketing is pleased to recognize automotive industry leaders who will be educating dealers at the upcoming PCG Pit Stop Conference on July 16 and 17 at Hyatt Regency in Huntington Beach.

Industry thought leaders Ralph Paglia, Kathi Kruse, JD Rucker, Brian Pasch, and Paul Potratz are just some of the personalities that will share their insights into the latest…