"I agree with another one of the replies. Do you really pay less for Autotrader? We recently cancelled Auto Trader because of the overwhelming cost. Cars.com is cheaper. At the end of the day the GM needs to compare his ROI through all his…"
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Emil Whittle
- Dallas, TX
- United States
- The Stanley Auto Group
- Blog Posts (3)
- Discussions (2)
- Events
- dE Groups
- Photos
- Photo Albums
- Videos
Emil Whittle's Discussions
Craigslist Posting Tools
Started Jan 3 0 Replies 1 Like
With all that are available in the market what tool works best for you guys on the new and used car side? I tested Cargigi for the month of December. In my experience trades sell there best.…Continue
Emil Whittle's Page
Latest Activity
Emil Whittle posted a blog postTo stay in front of a shifting market make sure you get out of your own way.
Too many times in today’s market Employee’s, Managers or GM’s buck the trend by insisting antiquated methods from an outdated market still apply. In the car business it is more important than ever to ride the trending market wave than to catch the next swell if you catch one at all. Change is inevitable. Whether you like it or not, it will happen. The unfortunate truth is you either re-invent yourself as a Manager, GM or Employee or that change will be you. I find myself constantly looking on…See More
Emil Whittle posted a blog postProject Atlantis. The return of the Auto Dealership to Customer Service Retail.
Imagine your store without salespeople. Well Kind of. This is the direction I feel like Car Dealerships are heading and honestly I believe it’s the best thing that could happen to an industry that has been decimated with negative press and the barbaric sales tactics that drove that press. In the information age it’s not necessary to go to those dealers anymore. Reviews tell you who they are. The internet provides you the information and pricing you need to make informed decisions without the…See More
Holly Pagán commented on Emil Whittle's blog post 10 Best Practices to stay competitive in today’s market"Emil, even though my attire in my profile pic suggests otherwise (Xmas sweater party...) this couldn't be more true! Not only is it impressionable on your clients, but the saying"look good feel good"always holds true! Even in my 2year…"
Pat Kirley commented on Emil Whittle's blog post 10 Best Practices to stay competitive in today’s market"Emil
Agree with you back to basics. The dress code is more important than
many realise. Why do we all like nice restaurants, hotels and men's/women's store, the staff are dressed immaculately and you know you will be treated well.
Nowadays…"
Emil Whittle's blog post was featured10 Best Practices to stay competitive in today’s market
1. Manage your stores Online Reputation. In todays market more than ever customers decide if they want to come to your store before you even know it. Get in front of your reviews not behind them. Ask for reviews.2. Inventory display. Change up the layout of your lot moving new and used vehicles around. Make it clean and organized. Sales people need a routine. Twice a month make this part of their job to display your profit maker properly.3. Ad sources. Getting your team to find out where their…See More
Patty Van Dyke commented on Emil Whittle's blog post 10 Best Practices to stay competitive in today’s market"Well said ... it's the BASE of simple basics that create the bigger better things! Thanks :)"
Jim Boldebook commented on Emil Whittle's blog post 10 Best Practices to stay competitive in today’s market"all good thoughts. I like it. Its a shame we have to post basics like this as SOP isnt it."
Glen Black commented on Emil Whittle's blog post 10 Best Practices to stay competitive in today’s market"Emil, agree completely with the #1 item you listed. We tell our clients in all business verticals...Your reputation is King! The problem is employing the resources to monitor over 375 social websites where you good reputation could be…"
Bill Gasson commented on Emil Whittle's blog post 10 Best Practices to stay competitive in today’s market"Emil, You are correct. Thank you"
Emil Whittle posted a blog post10 Best Practices to stay competitive in today’s market
1. Manage your stores Online Reputation. In todays market more than ever customers decide if they want to come to your store before you even know it. Get in front of your reviews not behind them. Ask for reviews.2. Inventory display. Change up the layout of your lot moving new and used vehicles around. Make it clean and organized. Sales people need a routine. Twice a month make this part of their job to display your profit maker properly.3. Ad sources. Getting your team to find out where their…See More
Emil Whittle posted a discussionCraigslist Posting Tools
With all that are available in the market what tool works best for you guys on the new and used car side? I tested Cargigi for the month of December. In my experience trades sell there best. Opinions? Love to hear them.See More
Profile Information
- Which best describes you?
- Dealership
- What company do you work for (or own)?
- The Stanley Auto Group
- What is your current position within your organization?
- Online Marketing Manager
- What is your company website?
- http://www.stanleyautogroup.com
- What is your Facebook page/URL?
- http://https://www.facebook.com/home.php#!/emilwhittle
- What is your LinkedIn page/URL?
- http://www.linkedin.com/pub/emil-whittle/31/625/b87/
- How did you specifically hear about dealerELITE? If referred, who?
- Lizzie Landino
- Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
- I have consulted Dealers and currently am in the middle of a restructuring of a dealer groups online image and infrastructure of web business. I am a great resource to have when making changes or vetting new vendors.
Emil Whittle's Blog
To stay in front of a shifting market make sure you get out of your own way.
Posted on February 5, 2013 at 2:34pm 0 Comments 0 Likes
Too many times in today’s market Employee’s, Managers or GM’s buck the trend by insisting antiquated methods from an outdated market still apply. In the car business it is more important than ever to ride the trending market wave than to catch the next swell if you catch one at all. Change is inevitable. Whether you like it or not, it will happen. The unfortunate truth is you either re-invent yourself as a Manager, GM or Employee or that change will be you. I find myself…
Continue Project Atlantis. The return of the Auto Dealership to Customer Service Retail.
Posted on January 17, 2013 at 12:00pm 0 Comments 1 Like
Imagine your store without salespeople. Well Kind of. This is the direction I feel like Car Dealerships are heading and honestly I believe it’s the best thing that could happen to an industry that has been decimated with negative press and the barbaric sales tactics that drove that press. In the information age it’s not necessary to go to those dealers anymore. Reviews tell you who they are. The internet provides you the information and pricing you need to make informed decisions without…
Continue 10 Best Practices to stay competitive in today’s market
Posted on January 10, 2013 at 5:21pm 6 Comments 8 Likes
1. Manage your stores Online Reputation. In todays market more than ever customers decide if they want to come to your store before you even know it. Get in front of your reviews not behind them. Ask for reviews.
2. Inventory display. Change up the layout of your lot moving new and used vehicles around. Make it clean and organized. Sales people need a routine. Twice a month make this part of their job to display your profit maker…
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