We’ve spent the last few months closely watching the career of Carlos Huerta begin. Keep an eye on him, friends. You’ll hear more about him in the future - I’m sure of that! 

We’ve heard all about the wins so far, and the challenges he’s faced along the way. Through his hard work, he’s…

In our video series, Ali Reda’s Road to Sales Success, we’ve been bringing you up to speed on the career of our friend, Carlos - a salesman working under the tutelage of Ali Reda. We’ve been discussing all the good stuff…

Ladies and gentlemen, we are back with our video series, Ali Reda’s Road to Sales Success! We’ve been talking about the obstacles that Carlos was finding as he approached the end of his second month in the business. If…

Whether called Product Specialists or Salespeople, how would yours do selling popsicles? Let me share a recent experience. I was so ready for a chocolate dessert the other afternoon and I was looking for the Yes, We’re Open sign at the ultimate popsicle store in town. Hallelujah, they were open! They sell nothing…

My friend David Lewis wrote a blog suggesting the 'Trial Close' is an outdated concept and that it bothers the customer and you should stop using trial closes immediately.  But really? 

One of my favorite trial closes, "do you guys have any other reservations or reasons for not moving forward?"  Is this one question going blow a deal?  Can any one thing or question cause someone not to buy from you?   Or is David really trying to avoid the possibility of rejection unwilling to deal…

I sell cars and it is very important to come to work with a positive attitude. Times seem to be tough right now. Stores are low on inventory and customers are few and far between. It is time to turn these negatives into positives. I wanted to give a perspective from the sales floor.

Customers and their methods of shopping seem to be evolving so much faster then the local dealership. The product is out there the…